Moya is a Senior Consultant based in R3’s New York office. With over 16 years of experience, she is responsible for marketing transformation. Clients rely on her for sound advice and expertise when it comes to evolving agency models, improving partner relationships, fit-for-purpose organizational design, insightful benchmarking, and thorough agency reviews. Her background at creative agencies means she is keen to dive into brand strategy and can advise on content production models including in emerging technology such as AI and Influencers. Moya has a passion for operational excellence and takes pride in working quickly to meet client expectations. She is also a mentor to her team members, establishing training programs and sharing guidelines to encourage growth for new staff. While Moya has worked in almost all categories across CPG, Finance, Digital, Retail, and Healthcare, her passion will always be in technology – her family calls her their “CTO”.