New Business League Archives

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14 Jan

What late 1980's TV show inspired @lenovo VP Global Mktg lead @QuinnOBrien to want to study law in college?

#BILivecast #marketing #lenovo @R3WW @BrandInnovators

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How does @7eleven get to the next 90 years?

“If you’re a media partner and have cool innovative ideas, we want to hear them.” says 7eleven CMO @txgardener
(Marissa Jarratt)

#BILivecast #7eleven #brandinnovators #marketing #media @R3WW @BrandInnovators

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.@DougZarkin, CMO @PearleVision, gave a keynote on the art and science of effective brand positioning during the evolution of COVID-19 including how to use its power to drive sustained brand growth in the midst of the evolving COVID-19 pandemic. @BrandInnovators #BILivecast

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Next up: @RAGHAVANA, CMO @WBA_Global, had a fireside chat where she discussed digital transformation and how data is helping fuel the future of beauty for Walgreens Boots Alliance. Super insightful discussion! @BrandInnovators @BILivecast

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.@fer_machado123, CMO @ Restaurant Brands International, discussed 10 things that made him proud in 2020, from how they handled the pandemic to how they continue pushing for progress around diversity and inclusion and much more. @BrandInnovators #BILivecast

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End of Day 2 @BrandInnovators 2021 KickOff Summit! Lots of great speakers and learnings, let's run through some favorites. #BILivecast

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@ABInbev is committed to the communities in which we operate – “🍺 is about bringing people together” says Julie Y. (Julie Yufe) GM Growth Markets, Europe
#BILivecast #marketing @R3WW @BrandInnovators #beer

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12 Jan

"Out of crazy times like these comes tremendous change; how to live your life, and decide what’s important to you." @CampariAmerica's Head of Marketing @andreasengara
#BILivecast #campari #changemanagement @R3WW #Marketing101 @BrandInnovators @voxmedia

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12 Jan

.@BestBuy CEO, @Corie_Barry discusses her vision for the future of tech, leading through the pandemic, and why diversity and inclusion is good for business. #CES2021 @CES