Welcome to the latest Pitch Report. This month, Chrysler moved its US media business from UM to Starcom in a major review covering the last six months. In other news, Australia Tourism, after come successful work with Droga5 and BBDO, returned to M&C Saatchi globally , with Digitas offering digital support. Also this month, Sony Playstation went into a global R3-led creative review.
For details on these and more, see below:
US$100m
Consultant
None
Incumbent
Brothers and Sisters
WCRS
WCRS
Participating Agencies
Brothers and Sisters
WCRS
TBWA
Mother
WINNER
US$80m
Consultant
None
Incumbent
Undisclosed
Participating Agencies
Droga5 London
Fold7
MullenLowe
In Review
US$80m
Consultant
None
Incumbent
Mediacom
Participating Agencies
Dentsu Aegis Network
Interpublic Group
Publicis Groupe
WPP
Mediacom
WINNER
US$50m
Consultant
None
Incumbent
Droga5
BBDO
BBDO
Participating Agencies
Undisclosed
M&C Saatchi
WINNER
Digitas
WINNER
US$30m
Consultant
None
Incumbent
Undisclosed
Participating Agencies
Undisclosed
Lucky Generals (TBWA)
WINNER