WHAT WE DO
Return on Agency
Our Review Process leverages our agency market insights and benchmarks on fees to help you reduce risk and maximize the value of a new agency hire.
Return on Media
Enhance agency performance and improve media plan effectiveness by auditing the processes of your media agency, marketing team and media owners.
Return on Investment
Measure your performance against the competition and industry standards with Digital Ecosystem Benchmarking and Marketing Effectiveness Audits.
INSIGHTS
The Digital Media Investment Process in Australia Is a Crowded House, Finds R3 Report
More people are involved in the media investment decision-making process…
Banking On Creativity
Management consultant company makes an unusual move. Accenture Interactive has…
ANA AFM blog: Sometimes you drive me crazy – but I still love you
by Greg Paull R3's head shares the highlights from this year's…
SUTD Calls For Integrated Pitch
Singapore University of Technology and Design (SUTD) is on the…
New Business League Taiwan – March 2019
Related Services: Agency Relationships
Cautious Buying Environment Sees 20% Decrease in M&A Spend Globally
NEW YORK – APRIL 17, 2019 - R3, an independent…
Who Are China’s Biggest Stars? R3’s ‘Celebrity Index’ Uses Online Data to Find Out
Top 3 celebrity influencers in March. From left to right:…
Is 7% Good Enough?
By Shufen Goh Principal & Co-Founder of R3 A topic…
China’s Electric Vehicle Marketers Focus on Future Technology & Lifestyle as Government Slashes Subsidies
By Greg Paull, Co-founder & Principal, R3 A higher willingness…
IN THE NEWS
Senior Financial Consultant – Job Description
R3 is a leading global, regional and local consultancy group, focused on improving the effectiveness and efficiency of marketers and their agencies. We enable our clients to get the competitive…
R3 Partners with Campaign to Provide Business Intelligence to Asia-Pacific’s Marketing Decision-Makers
R3 and Campaign Asia-Pacific partner to launch CMO Outlook, a forecasting business intelligence network informed by senior marketing decision-makers in…
The Finance and Marketing Therapy Session
FRONT STAGE PASS: Exclusive access to some of Campaign360's best on-stage sessions. Here, procurement, consultancy and marketing weigh-in on how…
Winning more of clients' budgets has always been the goal for holding companies, but how they plan to do it diverge on data and agency brands #marketing #strategy https://t.co/B1RXjCeFLl
With its selection of @phdworldwide as its global media agency, @tiktok_us makes another move towards being the "Instagram for the mobile video age" says R3's @gregpaull. #tiktok #media #marketing https://t.co/NNrsWAhxVF
Independent agencies in China, Japan & India are turning up the heat on holding groups, promising to deliver "faster, cheaper, and just as good," says R3's @GregPaull #marketing #agencies https://t.co/QDRJkJe4PY
With so many different technologies now available to marketers, the question then becomes which ones are worth investing in? #future40 #marketing #technology https://t.co/rj7O721kyw
For the 2nd year in a row, only 2 holding companies made the top 10 buyers list at the half-year mark. #acquisitions #marketing https://t.co/oY2H3cfUJO