Insights
R3’s research, reports and data analysis provide business leaders with the marketing intelligence they need to inform strategic decisions. Explore our library of insights below.
INSIGHTS
Marketing Procurement Challenges 2021
Marketers and procurement teams are beginning to speak the
R3 Asia Pacific Family Tree 2021
R3’s annual Asia Pacific family tree provides a broad
The New WFH Approach to Loyalty
The global health pandemic has prompted a surge of
Digital Media Grows by 23% as Mobile Leads China Media Inflation in 2021
Digital advertising revenue grew by almost 23% in 2020,
2021 China Media Inflation Trends
This is the 10th annual edition of the R3
R3 Global Family Tree 2021
R3’s annual global family tree provides a broad overview
Coca-Cola’s $4 Billion Review Signals Drive for Efficiency
A dynamic consumer environment is driving marketers to put
China PR Agency Scope 2020
2020 China PR Scope is the sixth wave in an
Walgreens Boots Alliance Extends WPP Partnership
Walgreens Boots Alliance has extended its relationship with WPP
29% of Chinese Marketers Look to Change Their PR Agency as 50% Find Agency Management A Challenge
The results from R3’s 2020 China PR Agency Scope study
2020 – The Year Marketing Means Business
This article was written by Shufen Goh and was first
Effectively Resourcing In-House Teams
The new wave of in-housing is a long-overdue response to
