New Business League
NBL, Global, March 2024
30 April, 2024
Articles
6 March, 2024
March 2024 – Independent global marketing consultancy, R3, is delighted to be named a Marketing Procurement partner of the Incorporated Society of British Advertisers ...
Articles
10 February, 2024
The Global Creative and Media new business landscape for 2023 proved to be relatively muted despite marque accounts like Pfizer, Uber, and Kimberly-Clark put ...
Articles
29 January, 2024
January 2024 – R3 attended the Singapore AdMarCom Festival 2024, organised by the Association of Advertising & Marketing Singapore (AAMS). The event showcased the ...
Articles
30 November, 2023
November 2023 - The R3 team participated in the FUTR Asia Summit 2023, gaining valuable insights into the future consumer, retail and e-Commerce strategy, ...
Articles
23 November, 2023
Total advertising revenue growth in China is expected to reach 8.2% in 2023, with digital outpacing all other media formats, growing 15.5% year-on-year, according ...
Articles
7 November, 2023
Influencer marketing has become the cornerstone of marketing strategy in Indonesia. A survey with senior marketers in Indonesia conducted by R3 revealed that 84% ...
Articles
2 November, 2023
November 1 – During an exclusive roundtable event hosted by R3 in Jakarta, marketing and marketing procurement leaders from Bayer, Combiphar, Danone, Green Asia Food, ...
Articles
20 October, 2023
October 19 – R3 and adobo organized a marketing roundtable in Philippines, attended by professionals from Cebu Pacific Air, FWD, Globe, Cosmetique Asia, L’Oreal, ...
Articles
16 October, 2023
The increasing need for global-local solutions reflects the complexity faced by marketers today. Effective integrated marketing organisation and agency models require masterful balancing of ...
Articles
22 September, 2023
Sep 2023 - During an exclusive roundtable event hosted by R3 in Atlanta, marketing procurement leaders from IHG, Coca-Cola, Mars, Georgia-Pacific, Cox Communications, and ...
Articles
15 September, 2023
Sep 2023 - The R3 team attended the 20th Singapore Effie Awards and Learning Festival recently, and walked away with many valuable learnings and ...
Articles
22 August, 2023
Three reasons why it's time for marketers to move on from the concept of “non-working” media, as shared by R3 Senior Consultant Connie Pincus. The ...
Articles
18 August, 2023
Aug 2023 - R3 organized two marketing roundtables in Singapore, attended by professionals from Colgate-Palmolive, DBS Bank, Singapore Economic Development Board, GSK, Health Promotion ...
Articles
14 August, 2023
While most shops can relate at least one unpleasant encounter with a marketer’s procurement department, the once-palpable tension between the two parties seems to be subsiding. ...
Articles
13 August, 2023
Creative and media pitches rose 11% globally in 2022, but they brought in 35% less revenue compared to the prior year, according to a report ...
Articles
21 July, 2023
Jul 2023 - At R3’s closed-door roundtable in Singapore, marketing procurement leaders from Google, Kenvue, Mastercard, Meta, Mondelēz, NTUC Fairprice, Standard Chartered, Unilever, and ...
New Business League
14 July, 2023
R3’s New Business League reports Global agency account wins and losses across creative and media for the month of May 2023. ...
New Business League
14 July, 2023
R3’s New Business League reports US agency account wins and losses across creative and media for the month of May 2023. ...