8 May, 2020
What media rebates are, the amount of rebates across different forms of media, solutions and best practices were the topic of discussion at R3's webinar "Media Rebates: The Good, The Bad and The Ugly."
23 April, 2020
The fundamentals of benchmarking media, and best practices regarding what can, cannot, and should be benchmarked were covered in R3's webinar on 22 April.
9 April, 2020
R3 participated in a webinar hosted by the 4A's to help agencies better understand the challenges and opportunities and learn tips and tricks to effective virtual pitching.
20 March, 2020
R3 North America General Manager, Geoff Sia, presented on the topic of increasing ROI when working with virtual influencers in a webinar for the ANA's Influencer Marketing Committee Southwest Chapter.
12 March, 2020
R3 hosted a webinar on TikTok best practices and case studies to address the growing investment that brands are making in influencer marketing in the US and globally.
14 February, 2020
As TikTok takes the world by storm, the challenge of leveraging innovative social platforms and new formats is becoming top of mind for brands.
29 January, 2020
ABOUT R3 R3 is a uniquely global firm. We are here to drive greater marketing effectiveness and efficiency for our clients. Our company was
19 December, 2019
R3 is seeking a self-motivated individual for a Business Development role for South East Asia. Based in Singapore, you would be reporting to our Business
10 December, 2019
This role is to build our HR team, based in Shanghai, with a future growth path into company management. This person would report to Greg and Shufen, the founders of R3, along with Sabrina Lee, the China MD.
26 November, 2019
Singapore supermarket chain NTUC FairPrice is in the midst of calling for a closed door creative pitch. Marketing understands that the pitch will be handled
15 November, 2019
R3 builds its US presence across New York and Los Angeles with five new consultants who bring expertise in consumer-media insights, digital creative content marketing,
15 November, 2019
On November 13th, the Brand Activation Tech and Experiential Committee of the Association of National Advertisers (ANA) held a meeting in New York that focused
13 November, 2019
This role is to be an Associate Consultant, based in Shanghai, with a future growing path into Consultant and Senior / Leading Consultant. The right person needs to support China business from SH, BJ and other major cities, with a scale across multiple office in R3 Global upon ad hoc requests.
13 November, 2019
This position is focused on one of a handful of Consultants for R3’s clients, but will contribute insights into global clients and prospects. It’s a highly strategic role and is key to our overall success.
10 November, 2019
Earlier in November, R3 Co-Founder and Principal, Greg Paull, led a session at an Association of National Advertisers (ANA) Digital & Social Committee Meeting at
7 November, 2019
Dairy Farm Group has picked Omnicom Media Group for media duties, and split the creative remit between Omnicom Retail Group and Ogilvy, following a pitch
21 October, 2019
As China now has 119 firms in the Fortune 500, almost matching the 121 US firms, the opportunity is now ripe for Chinese brands to
20 October, 2019
R3's Co-founder and Principal, Shufen Goh, joined Jessica Davey of McCann Worldgroup and Joanna Jones from VICE on a panel discussing the inner workings of
19 September, 2019
R3 moderated a discussion with Trevor Summer, CEO of Perch and Fred Gerantabee, Global VP Digital Innovation at Coty on how retailers are utilizing digital experiences to enhance the shopping experience.
18 September, 2019
As the understanding of what technology can do has been widely accepted and acknowledged, the conversation in our industry has evolved beyond the “what” to focus very much on the “how.”
"It’s a positive move to drive some consistency and give Mcgarrybowen a stronger global footprint... The big opportunity should be on a better partnership for their Japanese clients... to have a move cohesive structure and service alignment," said R3's @GregPaull.
In a world where production is in complete upheaval, this will be a mega, mega win for someone. @PlayStation @aandeddb @R3WW https://t.co/xLhNJCLdgT
“Agencies act as high creative entrepreneurs and are far more risk-tolerant than their clients," says @GregPaull on how being in the client services business has agencies shelling out to impress clients. Read more from @Digiday
https://t.co/DGlM8WkIkw #agencies
“Data is the new oil and @HorizonMedia is saving the money on acquisition and mining instead in a unique partnership" says R3's @GregPaull #data #media #marketing https://t.co/3Rq8nEOr2Y
