Return On Agencies

Agency Model

Develop a model that will maximize marketing budgets against a drive for efficiency

R3’s Agency Model service helps marketers consider the ever-evolving agency model landscape and understand the needs of all their stakeholders to develop an agency architecture that is built for success.

What Are The Benefits?

Clarity in Objectives: An agency model is derived based on market study and your organization’s needs analysis.

Focus on Efficiencies: Agency roles and tasks are clearly aligned to avoid overlap in scope, resources and fees.

Provides a Broad, Objective View: The evolving agency landscape is considered and competitor agency models are reviewed.

R3’s Agency Model Approach
  • We identify where you and your agency partners currently are, and your needs for the future.
  • We assess if current agency partnerships are well-positioned to deliver against your marketing priorities and requirements.
  • We re-think ways of working and agency engagement models to ensure you receive a solution that is agile and maximizes marketing budgets against a drive for efficiency.
Want to know more?

Recommended Case Studies

Anheuser-Busch InBev
Helping AB InBev Improve Their Global Media Strategy
Suntory
Helping Suntory Redefine the Role of Their Media Partner
Bacardi
Supporting Bacardi on Building Engagement
Ooredoo
Helping Ooredoo Achieve a Higher Level of Marketing Sophistication
Diageo
Driving Digital Innovation for Diageo
Singapore EDB
Helping the Singapore EDB Find Global Agency Partners
BMW
Helping BMW Identify the Best Partners
Global Automaker
Helping a Global Automaker Align Their Agencies