R3’s Agency Model service helps marketers consider the ever-evolving agency model landscape and understand the needs of all their stakeholders to develop an agency architecture that is built for success.

Clarity in Objectives: An agency model is derived based on market study and your organization’s needs analysis.

Focus on Efficiencies: Agency roles and tasks are clearly aligned to avoid overlap in scope, resources and fees.

Provides a Broad, Objective View: The evolving agency landscape is considered and competitor agency models are reviewed.

• We identify where you and your agency partners currently are, and your needs for the future.
• We assess if current agency partnerships are well-positioned to deliver against your marketing priorities and requirements.
• We re-think ways of working and agency engagement models to ensure you receive a solution that is agile and maximizes marketing budgets against a drive for efficiency.