R3’s Agency Model service helps marketers consider the ever-evolving agency model landscape and understand the needs of all their stakeholders to develop an agency architecture that is built for success.

The benefits of a future-fit Agency Model

Clarity in Objectives

An agency model is derived based on market study and your organization’s needs analysis.

Focus on Efficiencies

Agency roles and tasks are clearly aligned to avoid overlap in scope, resources and fees.

Provides a Broad, Objective View

The evolving agency landscape is considered and competitor agency models are reviewed.

R3’s Agency Model Approach
  • We identify where you and your agency partners currently are, and your needs for the future.
  • We assess if current agency partnerships are well-positioned to deliver against your marketing priorities and requirements.
  • We re-think ways of working and agency engagement models to ensure you receive a solution that is agile and maximizes marketing budgets against a drive for efficiency.

65%

of Marketers Go Beyond Traditional Agency Partnerships

Want to know more?

Recommended Case Studies

Google
,
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Shell
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Molson Coors
Helping Molson Coors Evolve To A Deliverable-Based Model
New Balance
Helping New Balance Find a Global Creative Partner with Digital Expertise
Suntory
Helping Suntory Redefine the Role of Their Media Partner
Global Automaker
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Singapore EDB
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