19 September, 2019
R3 moderated a discussion with Trevor Summer, CEO of Perch and Fred Gerantabee, Global VP Digital Innovation at Coty on how retailers are utilizing digital experiences to enhance the shopping experience.
18 September, 2019
As the understanding of what technology can do has been widely accepted and acknowledged, the conversation in our industry has evolved beyond the “what” to focus very much on the “how.”
12 June, 2019
R3 and Campaign Asia-Pacific partner to launch CMO Outlook, a forecasting business intelligence network informed by senior marketing decision-makers in the region. Each participant in
18 May, 2019
R3 and ANA Marketing Futures presented the Futures Forward Studio to help marketers be better prepared for what's now, new and next in the world of innovation.
7 May, 2019
R3's Elfrida Szeto moderated a discussion titled ‘Product Placement and Destination Marketing: The Crazy Rich Asians Bounce for Singapore' at Mumbrella Asia's Travel Marketing Summit.
30 April, 2019
Singapore University of Technology and Design (SUTD) is on the hunt for a full-service integrated agency or a consortium of agencies to fulfil duties comprising
22 April, 2019
April 2019 – R3 builds its senior team with the promotion of Jenny Ong and Thuy-My Nguyen to senior consultants. “As a company, we’ve embarked on projects that have
30 March, 2019
Greg Paull, Co-founder and Principal of R3, presented at the Institute of Internal Auditors (Australia) Conference which was held from 24th to 27th of March
22 March, 2019
R3 Co-founder & Principal, Shufen Goh participated in a panel discussing the relationship between marketing and finance at Campaign360,
1 March, 2019
R3's Greg Paull recaps the highlights and insights from the annual gathering of the Consumer Analyst Group of New York (CAGNY) where thirty-one CPG companies talk about performance and the future.
11 February, 2019
The Health Promotion Board (HPB) has appointed Publicis Singapore and Pico International, to support its integrated marketing activities following a pitch for three different agency services
31 October, 2018
Indonesia’s largest mobile carrier, Telkomsel, has called a multi-agency pitch in Jakarta. The company is seeking three new agencies: a strategic brand lead, a creative production
2 October, 2018
R3’s Swathi Eashwer moderated a panel at the Data & Cloud Tech Summit 2018 with Prashant Agarwal (Head of Digital, AIA), Michel Hamilton (Chief Transformation
14 September, 2018
R3 Co-Founder and Principal, Shufen Goh, participated in a debate that looked into whether brands are losing confidence in digital as consumer focus has shifted to transparency, brand safety, and trust.
31 August, 2018
Cathay Pacific has concluded its global marketing agency review, naming Publicis Groupe and Chime Communications' VCCP to handle its creative, media and social duties. The
15 August, 2018
Puma China appointed Y&R as its creative agency of record until the end of 2019, in a contract finalised a week ago. It is understood Y&R China
1 August, 2018
Shell has now confirmed its new agency roster for its Shell Retail and Shell Global Commercial (Lubricants) arms, as originally reported originally by The Drum last
6 July, 2018
Poh Heng Jewellery is looking for an agency to handle integrated marketing duties. It has enlisted R3 to aid with the pitch process. Pamela Seow,
28 June, 2018
Horizon Media has zipped up a new client in Burlington Stores, which named the agency to handle media duties on its account, the companies said Wednesday. The
18 May, 2018
Shufen Goh, Co-founder and Principal at R3, spoke at APMF 2018 in Bali, Indonesia, on the tectonic shift that has shaken advertising agencies from all
WPP & Omnicom Lead Creative and Media Wins for the first half of this difficult year according to the latest roundup from @R3WW https://buff.ly/31iuzXk
Join R3's @gregpaull & @wfamarketers on 22 July to learn more about the acceleration of #livestreaming and #ecommerce. #marketing #retail https://wfanet.org/events/item/2846/webinar-live-streaming-e-commerce/about
“There’s more pressure than ever on agencies to perform with marketers expecting more for less,” says @gregpaull #media #marketing #agencyreview https://www.adexchanger.com/agencies/media-agency-review-activity-spikes-during-covid-19/
As brands are being called to take a stand, risk management should be factored in the agency pitch process, says R3's @gregpaull. #agency #marketing https://marketingmagazine.com.my/3-ways-marketers-can-reduce-risk-in-agency-pitch-process/
"... The reality is that the top 100 (Facebook customers) represent less than 20% of its ad revenue - the financial impact will be nothing like the market cap decline,” says R3's @gregpaull. #facebookads #social https://www.ft.com/content/aa723316-67e6-41a3-9f37-e9c6b8855edb
Great insights from @eightinc's virtual summit on Tomorrow's Human Experience. Gerald Marion, Chief Customer and Strategy Officer @BupaAustralia discussed how brands can convey trust & suggested for brands to pick the right battles; there is 1 purpose but 2 pathways to execution.
It would be an understatement to say it's an exciting week down under! Initiative Australia firmly holds the #1 SPOT / Best Performing Media Agency for May. We couldn't be more proud of this outstanding & determined team. @bandt @R3WW
https://initiativeww.co/3edLEX6
