Horizon Media Adds Another Major Honda Regional Account
27 April, 2018
TriHonda, the Honda dealership advertising association, has appointed Horizon Media as its media AOR following a formal review managed by R3.
News
R3 Bolsters Company With Double Promotion
3 April, 2018
R3 has promoted both Elfrida Szeto (pictured left) and Adeline Lee (pictured right) to the role of principal consultant. In the new role, both consultants will be taking on
Digital Transformation in the CMO Suite at CDO Summit 2018
2 April, 2018
"Digital Transformation in the CMO Suite" was the topic of conversation at the NYC CDO Summit on Wednesday, May 2, 2018. The panel, moderated by
McCann On Notice As Cathay Pacific Calls Wide-ranging Pitch
28 March, 2018
Cathay-Pacific is conducting its first major agency pitch in 25 years after an RFI (request for information) was sent to dozens of agencies last week,
Health Promotion Board Concludes Media Pitch
12 February, 2018
The Health Promotion Board (HPB) has appointed Havas Media for online and offline media buying. The appointment is for a year, with the option to extend for another two.
R3 Brings On Board Senior Consultants
31 January, 2018
R3 has brought on board two senior talents, Yang Yang and Fiona Lee in the roles of senior and associate consultant accordingly.
Manulife Tipped To Consolidate Its APAC Creative Business
15 January, 2018
Campaign Asia-Pacific has learned that Manulife is looking for a new regional creative agency and is seeking to consolidate its creative business in Asia. The
JC Penney Moves Account To Badger & Winters From McGarryBowen
10 January, 2018
JC Penney is celebrating the new year with a new agency. The Plano, Texas-based department store recently parted ways with McGarryBowen, its agency of record since
Samsung Services, A Suite Of Apps And Tools, Names Beyond Global AOR
27 November, 2017
Samsung Services, a suite of digital tools that includes a variety of Samsung efficiency apps such as Payment, Bixby and Health, has brought on Beyond as its new
Consultant R3 Adds Agency Veterans to Senior Team
23 November, 2017
Marketing consultant R3 has bulked up its staff with several new hires from the agency world including Senior Consultant Lana Tobengauz, a 20-plus year pro whose
R3 Partners with The Drum on Do It Day 2017 in Singapore
15 November, 2017
Mental health well-being is still a taboo subject that many professionals overlook and don’t take the time to understand. However, global consulting firm, R3, take
Health Promotion Board On The Hunt For Media Agency
20 October, 2017
The Health Promotion Board (HPB) is on the hunt for a media agency, which will be responsible for both online and offline media buying. The
Marina Bay Sands Concludes Media Pitch
21 September, 2017
Marina Bay Sands (MBS) has concluded its much-coveted media pitch after a five-month-long pitch process. The agencies appointed are OMD and Forward3D, which are tasked
R3 & The Marketing Society Co-Host A Power Lunch in Hong Kong
12 September, 2017
On 7th September, The Marketing Society and R3 hosted a Power Lunch in Hong Kong. The event gathered a diverse crowd of brand and agency
Changi Airport Group Calls Pitch for Creative and Digital Duties
17 August, 2017
Changi Airport Group (CAG) has called for a creative and digital pitch. Marketing understands that a tender briefing will occur this Wednesday, 16 August 2017, and the pitch
Liverpool FC’s Luis Garcia, Facebook, EDB, Mediacorp Join Mumbrella360 Asia Line-Upp
16 August, 2017
A trophy-winning Liverpool Football Club player and industry leaders from Facebook, the Singapore Economic Development Board, Nickelodeon, Accenture, Huawei and R3 have joined the speaker line-up for Mumbrella360
Is the SME Mindset Towards Marketing Still 20 Years Behind?
7 July, 2017
SMEs are an important part of the ecosystem today but the truth is, they aren’t the brightest or savviest when marketing their companies or products.
Mastercard, Subway, IBM and MBS Gathered Alongside R3 to Discuss Digital Transformation
23 June, 2017
Top Asia Pacific marketers from Subway, Mastercard, IBM and Marina Bay Sands gathered alongside R3 and Mediacorp this week to discuss what the challenges were
R3 Elevates Seema Punwani to Partner Role
26 May, 2017
Global consultancy R3 has promoted principal consultant Seema Punwani (pictured) to partner. Punwani joined R3 five years ago as a senior consultant with more than
R3 Attends the CMO Innovation Summit 2017
24 May, 2017
R3 Partner, Seema Punwani, attended the CMO Innovation Summit in Singapore on May 24 to moderate the CMO Strategy Panel: Serve Customers, Excel in Business- Digital Leaders’
R3 has teamed up with @Campaignmag for the launch of CMO Outlook – a new biannual study that will help marketers across the EMEA region make the right decisions for their businesses. Check out more below:
R3's @GregPaull is encouraging marketers to participate in a new study, CMO Outlook. The purpose of CMO Outlook is to provide useful information to marketing leaders that will help them make decisions in the short term. Read more here: https://bit.ly/3adsPmh
WPP & Omnicom Lead Creative and Media Wins for the first half of this difficult year according to the latest roundup from @R3WW https://buff.ly/31iuzXk
Join R3's @gregpaull & @wfamarketers on 22 July to learn more about the acceleration of #livestreaming and #ecommerce. #marketing #retail https://wfanet.org/events/item/2846/webinar-live-streaming-e-commerce/about
“There’s more pressure than ever on agencies to perform with marketers expecting more for less,” says @gregpaull #media #marketing #agencyreview https://www.adexchanger.com/agencies/media-agency-review-activity-spikes-during-covid-19/
As brands are being called to take a stand, risk management should be factored in the agency pitch process, says R3's @gregpaull. #agency #marketing https://marketingmagazine.com.my/3-ways-marketers-can-reduce-risk-in-agency-pitch-process/