Manulife Tipped To Consolidate Its APAC Creative Business
15 January, 2018
Campaign Asia-Pacific has learned that Manulife is looking for a new regional creative agency and is seeking to consolidate its creative business in Asia. The ...
News
JC Penney Moves Account To Badger & Winters From McGarryBowen
10 January, 2018
JC Penney is celebrating the new year with a new agency. The Plano, Texas-based department store recently parted ways with McGarryBowen, its agency of record since ...
Samsung Services, A Suite Of Apps And Tools, Names Beyond Global AOR
27 November, 2017
Samsung Services, a suite of digital tools that includes a variety of Samsung efficiency apps such as Payment, Bixby and Health, has brought on Beyond as its new ...
Consultant R3 Adds Agency Veterans to Senior Team
23 November, 2017
Marketing consultant R3 has bulked up its staff with several new hires from the agency world including Senior Consultant Lana Tobengauz, a 20-plus year pro whose ...
R3 Partners with The Drum on Do It Day 2017 in Singapore
15 November, 2017
Mental health well-being is still a taboo subject that many professionals overlook and don’t take the time to understand. However, global consulting firm, R3, take ...
Health Promotion Board On The Hunt For Media Agency
20 October, 2017
The Health Promotion Board (HPB) is on the hunt for a media agency, which will be responsible for both online and offline media buying. The ...
Marina Bay Sands Concludes Media Pitch
21 September, 2017
Marina Bay Sands (MBS) has concluded its much-coveted media pitch after a five-month-long pitch process. The agencies appointed are OMD and Forward3D, which are tasked ...
R3 & The Marketing Society Co-Host A Power Lunch in Hong Kong
12 September, 2017
On 7th September, The Marketing Society and R3 hosted a Power Lunch in Hong Kong. The event gathered a diverse crowd of brand and agency ...
Changi Airport Group Calls Pitch for Creative and Digital Duties
17 August, 2017
Changi Airport Group (CAG) has called for a creative and digital pitch. Marketing understands that a tender briefing will occur this Wednesday, 16 August 2017, and the pitch ...
Liverpool FC’s Luis Garcia, Facebook, EDB, Mediacorp Join Mumbrella360 Asia Line-Upp
16 August, 2017
A trophy-winning Liverpool Football Club player and industry leaders from Facebook, the Singapore Economic Development Board, Nickelodeon, Accenture, Huawei and R3 have joined the speaker line-up for Mumbrella360 ...
Is the SME Mindset Towards Marketing Still 20 Years Behind?
7 July, 2017
SMEs are an important part of the ecosystem today but the truth is, they aren’t the brightest or savviest when marketing their companies or products. ...
Mastercard, Subway, IBM and MBS Gathered Alongside R3 to Discuss Digital Transformation
23 June, 2017
Top Asia Pacific marketers from Subway, Mastercard, IBM and Marina Bay Sands gathered alongside R3 and Mediacorp this week to discuss what the challenges were ...
R3 Elevates Seema Punwani to Partner Role
26 May, 2017
Global consultancy R3 has promoted principal consultant Seema Punwani (pictured) to partner. Punwani joined R3 five years ago as a senior consultant with more than ...
R3 Attends the CMO Innovation Summit 2017
24 May, 2017
R3 Partner, Seema Punwani, attended the CMO Innovation Summit in Singapore on May 24 to moderate the CMO Strategy Panel: Serve Customers, Excel in Business- Digital Leaders’ ...
Complex Business Landscape Big Challenge for 41% Asian CMOs
21 May, 2017
About 41 per cent of CMOs in Asia said managing an increasingly complex business landscape as their greatest challenge, a new book from global consultancy ...
China’s CMOs Explore Internal & External Transformation at Shanghai Roundtable
12 May, 2017
R3’s Shanghai CMO Roundtable, held on May 11, 2017 at the Azul Tapas Lounge in Shanghai, connected senior marketers from Blue Air, Giti, Unilever, Philip’s ...
Singtel Concludes Creative and Digital Pitch, Appoints Four Agencies
3 April, 2017
Singtel has concluded its search for creative and digital agency partners. The tender was launched in October last year to assess and evaluate all shortlisted ...
AkzoNobel Appoints MullenLowe Group as Global Marketing Creative Agency Partner
30 March, 2017
The global hub will be run out of the MullenLowe Group UK office AkzoNobel Decorative Paints is pleased to announce the appointment of a new ...
CMOs Tackle Digital Transformation, Integration at NYC Roundtable
19 March, 2017
At the R3 New York Roundtable, discussion delved into the major challenges facing CMOs today, including getting integration right, the consumer journey and how large organizations can battle the “legacy disease.”
BMW Asia Confirms Creative Account Up For Grabs
15 March, 2017
The much awaited BMW creative account is up for grabs. According to sources, handling the pitch for the APAC market is pitch consultant R3. Marketing has reached ...
Congratulations to R3 client @KCCorp Indonesia on their new media partnership with @mindshare https://bit.ly/3DDkQMq
Brands need to be ready for a #metaverse where they can produce, publish and buy assets, says R3's Jason Velliquette https://cnb.cx/3rb6G2m #marketing
In light of China's recent crackdown on media and tech, big advertisers might double down - which means growth for their agencies, says R3's Greg Paull @gregpaull. https://bit.ly/3biV4RU
Facebook's climbing MAU's will ensure ad spend even though its brand affinity might be dropping, says R3's Greg Paull @gregpaull. https://bit.ly/3k76MnJ #digitalmarketing
60% of agencies lack any process for ensuring DEI in their work, and almost half of all advertising portrays negative gender-role stereotypes, according to research by @R3WW https://buff.ly/3BhuGSS
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