insights
RIP AOR?
13 August, 2023
Creative and media pitches rose 11% globally in 2022, but they brought in 35% less revenue compared to the prior year, according to a report ...
Tag: Agency Pitch
insights
NBL Global, March 2023
17 May, 2023
R3's New Business League reports global agency account wins and losses across creative and media for the month of March 2023.
insights
NBL Global, January 2023
8 March, 2023
R3's New Business League reports global agency account wins and losses across creative and media for the month of January 2023.
news
Electrolux Selects OMG as AOR in APAC & MEA
22 December, 2020
Following a multi-agency pitch, Electrolux appointed Omnicom Media Group (OMG) as its media agency of record in APAC and MEA.
news
Nestlé China Picks Dentsu for US$300 Million Media Account
23 October, 2020
Nestlé has selected Dentsu as its media agency in China, beating out incumbent Mindshare as well as Publicis Media. R3 was the pitch consultant on the account.
news
WPP Appointed Global AOR For Zespri International
3 September, 2020
New Zealand-based kiwifruit marketer Zespri International has consolidated its global advertising account with a team of WPP agencies led by VMLY&R and Mindshare.
news
OMD Wins Lindt & Sprüngli Media Account in China
30 June, 2020
Swiss chocolatier Lindt & Sprüngli AG (Lindt) has selected a media agency of record for China after a pitch involving media and digital agencies.
news
NTUC FairPrice Calls for Creative Pitch
26 November, 2019
Singapore supermarket chain NTUC FairPrice is in the midst of calling for a closed door creative pitch. Marketing understands that the pitch will be handled ...
news
“The Inside of a Pitch” at The Drum’s Agency Acceleration Day APAC
20 October, 2019
R3's Co-founder and Principal, Shufen Goh, joined Jessica Davey of McCann Worldgroup and Joanna Jones from VICE on a panel discussing the inner workings of ...
news
SUTD Calls for Integrated Pitch
30 April, 2019
Singapore University of Technology and Design (SUTD) is on the hunt for a full-service integrated agency or a consortium of agencies to fulfil duties comprising ...
news
Health Promotion Board Concludes Creative Pitch
11 February, 2019
The Health Promotion Board (HPB) has appointed Publicis Singapore and Pico International, to support its integrated marketing activities following a pitch for three different agency services ...
news
Telkomsel Calls Multi-Agency Pitch
31 October, 2018
Indonesia’s largest mobile carrier, Telkomsel, has called a multi-agency pitch in Jakarta. The company is seeking three new agencies: a strategic brand lead, a creative production ...
news
Publicis, VCCP Named Winners in Cathay Pacific’s First Pitch in 25 Years
31 August, 2018
Cathay Pacific has concluded its global marketing agency review, naming Publicis Groupe and Chime Communications' VCCP to handle its creative, media and social duties. The ...
news
Puma Appoints Y&R As AOR For China
15 August, 2018
Puma China appointed Y&R as its creative agency of record until the end of 2019, in a contract finalised a week ago. It is understood Y&R China ...
news
Poh Heng Jewellery Enlists R3 As It Looks For Integrated Agency Partner
6 July, 2018
Poh Heng Jewellery is looking for an agency to handle integrated marketing duties. It has enlisted R3 to aid with the pitch process. Pamela Seow, ...
news
Burlington Stores Suits Up with Horizon as New Media AOR
28 June, 2018
Horizon Media has zipped up a new client in Burlington Stores, which named the agency to handle media duties on its account, the companies said Wednesday. The ...
news
Horizon Media Adds Another Major Honda Regional Account
27 April, 2018
TriHonda, the Honda dealership advertising association, has appointed Horizon Media as its media AOR following a formal review managed by R3.
news
McCann On Notice As Cathay Pacific Calls Wide-ranging Pitch
28 March, 2018
Cathay-Pacific is conducting its first major agency pitch in 25 years after an RFI (request for information) was sent to dozens of agencies last week, ...
news
Health Promotion Board Concludes Media Pitch
12 February, 2018
The Health Promotion Board (HPB) has appointed Havas Media for online and offline media buying. The appointment is for a year, with the option to extend for another two.
news
Manulife Tipped To Consolidate Its APAC Creative Business
15 January, 2018
Campaign Asia-Pacific has learned that Manulife is looking for a new regional creative agency and is seeking to consolidate its creative business in Asia. The ...
