Insights Articles

China

China Mobile, Apple, Coca-Cola Lead as China’s Most Engaging Brands for Q2 2011

19 September, 2011

China Mobile, Apple, Coca-Cola Lead as China’s Most Engaging Brands for Q2 2011 Related Cases: Helping Coca-Cola Become More Integrated

China |

China Mobile, Apple, Coca-Cola Lead as China’s Most Engaging Brands for Q2 2011R3 Marketing2019-12-03T19:28:38+08:00

China

China Mobile still the most engaging brand in second quarter, 2011

19 September, 2011

China Mobile still the most engaging brand in second quarter, 2011

China |

China Mobile still the most engaging brand in second quarter, 2011R3 Marketing2019-12-03T19:28:46+08:00

Articles

Product placement

27 July, 2011

Product placement

Financial & Process Audit Media Effectiveness Audit Media Efficiency Audit

Product placementR3 Marketing2019-07-01T13:55:47+08:00

China

China Mobile tops engagement charts

22 June, 2011

China Mobile tops engagement charts

China |

China Mobile tops engagement chartsR3 Marketing2019-12-03T19:28:56+08:00

Articles

Chinese brands still big on CSR, less so on engagement

22 June, 2011

Chinese brands still big on CSR, less so on engagement

Agency Review

Chinese brands still big on CSR, less so on engagementR3 Marketing2019-07-01T16:15:26+08:00

China

Nike, Apple score in China

10 June, 2011

Nike, Apple score in China

China |

Nike, Apple score in ChinaR3 Marketing2019-12-03T19:29:05+08:00

Articles

Nike, Apple attract highest attention levels on Weibo

9 June, 2011

Nike, Apple attract highest attention levels on Weibo

China |

Nike, Apple attract highest attention levels on WeiboR3 Marketing2019-07-01T13:59:19+08:00

Articles

Marketing to a generation of digital wunderkinder

30 May, 2011

Marketing to a generation of digital wunderkinder

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Marketing to a generation of digital wunderkinderR3 Marketing2019-07-01T16:17:25+08:00

Articles

How to solve a problem like ROI

15 April, 2011

How to solve a problem like ROI

Financial & Process Audit Media Effectiveness Audit Media Efficiency Audit

How to solve a problem like ROIR3 Marketing2019-07-01T16:18:35+08:00

China

Local endorsers key in China

6 April, 2011

Local endorsers key in China

China |

Local endorsers key in ChinaR3 Marketing2019-12-03T19:29:11+08:00

Articles

Yao Ming still most engaging Chinese celebrity

1 April, 2011

Yao Ming still most engaging Chinese celebrity

China |

Yao Ming still most engaging Chinese celebrityR3 Marketing2019-07-01T15:09:11+08:00

China

China’s 30 Most Engaging Celebrities

1 April, 2011

China's 30 Most Engaging Celebrities

China |

China’s 30 Most Engaging CelebritiesR3 Marketing2019-12-03T19:29:17+08:00

Articles

Towards Better Digital Measurement

1 April, 2011

Towards Better Digital Measurement

Towards Better Digital MeasurementR3 Marketing2019-07-01T14:46:48+08:00

China

China Mobile, Nokia, Nike lead China’s most engaging brands

22 March, 2011

China Mobile, Nokia, Nike lead China's most engaging brands

China |

China Mobile, Nokia, Nike lead China’s most engaging brandsR3 Marketing2019-12-03T19:29:22+08:00

China

China Mobile builds bonds

22 March, 2011

China Mobile builds bonds

China |

China Mobile builds bondsR3 Marketing2019-12-03T19:29:31+08:00

China

China Mobile Nokia Nike lead China’s 50 Most Engaging Brands

22 March, 2011

China Mobile Nokia Nike lead China's 50 Most Engaging Brands

China |

China Mobile Nokia Nike lead China’s 50 Most Engaging BrandsR3 Marketing2019-12-03T19:29:40+08:00

China

New PR approach key in China

12 February, 2011

New PR approach key in China

China |

New PR approach key in ChinaR3 Marketing2019-12-03T19:29:47+08:00

China

Relationships are short among PR agencies in China

10 February, 2011

Relationships are short among PR agencies in China

Agency Relationships

Relationships are short among PR agencies in ChinaR3 Marketing2019-12-03T19:29:54+08:00

Articles

APAC Account Moves Rise In Value

20 January, 2011

APAC Account Moves Rise In Value

Asia Pacific |

APAC Account Moves Rise In ValueR3 Marketing2019-07-01T16:24:16+08:00

Articles

Are You Really Measuring Your Social Media

1 January, 2011

Are You Really Measuring Your Social Media Related Cases: Helping McDonald's Measure Their Media

Are You Really Measuring Your Social MediaR3 Marketing2019-07-01T17:02:26+08:00