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GLOBAL
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CN
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Return on Agency
Agency Model
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Agency Remuneration
Agency Performance Tracking
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Media Effectiveness Audit
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Media Savings Tracking
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New Business League
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Newsletter
R3 Marketing
2020-10-27T12:45:07+08:00
R3 Newsletter
R3LATIONSHIPS
Pitch Report
EnSpire
R3LATIONSHIPS
Jul, 2020
Marketers Are Making Shopping Social with Livestreaming
Jul, 2020
What’s the Organizational Maturity of Your Agency Partner?
Jun, 2020
ANA & R3 On What Marketers Want from Innovation & Technology
May, 2020
Google Is Losing Influence With Marketers
May, 2020
How Pharma Marketing Is Changing Through COVID-19
Apr, 2020
Digital Advertising in a Post-Cookie World
Mar, 2020
Getting The Most Out of Virtual Pitching
Mar, 2020
Should Adland Be Concerned About Coronavirus?
Feb, 2020
What’s Trending in Agency Models, Media Spend and Talent?
Jan, 2020
How is marketing procurement different?
Sep, 2019
Alexa, How Is Marketing Changing?
Aug, 2019
Optimizing KOL Marketing & The Divergent Strategy of Holding Companies
Jul, 2019
The World’s Most Innovative Marketing Technology Companies
Mar, 2019
TikTok, Value Trumps Innovation & Holding Company Revenue
Jan, 2019
Mining For Marketing Gold at CES 2019
Pitch Report
Dec, 2020
Coca-Cola’s $4 Billion Review Signals Drive for Efficiency
Oct, 2020
Walgreens Boots Alliance Extends WPP Partnership
Sep, 2020
Jenny Craig, Alibaba & Asahi Name Media AORs
Aug, 2020
Media Agencies Selected By TikTok, Lazada Group and Danone
Jul, 2020
Technology and Automotive Brands Look for Digital & Media Partners
Jun, 2020
Duracell & Energizer Award Global Media Accounts
May, 2020
Creative AORs Named For Aflac & Allstate As Campaigns Reflect New Messaging
Apr, 2020
Intel and HSBC Name Creative AORs & Diageo Selects PHD for Media
Feb, 2020
Creative AORs Named for Bank of America, Asahi and Longchamp
Jan, 2020
Coca-Cola Adds Droga5 to Its Agency Roster
Dec, 2019
Automotive Accounts Go Into Review – Hyundai, Ford, BMW & Audi
Nov, 2019
Bayer, LG Electronics and AXA Award Global Accounts
Oct, 2019
Media Accounts Shift in Adland – Disney, TripAdvisor, Diageo, Levi’s
Sep, 2019
Creativity & Digital ROI Force Bold Moves by Mondelēz & McDonald’s
Aug, 2019
Food, Retail & Travel Brands Undergo Reviews
Jul, 2019
eBay & Mattel Award Global Media Accounts
Jun, 2019
Allergan, Häagen-Dazs and Huawei Decide
May, 2019
Facebook, Electronic Arts & Ketel One Select Agencies
Mar, 2019
MillerCoors, Barclays Retain Partners
Jan, 2019
Transport & Travel Brands Name Agency Partners
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EnSpire
Jan, 2018
Chinese marketers moving business to local agencies: R3
Jan, 2018
KOL Campaigns Gain Popularity in China
Oct, 2017
Chinese Marketers Turning To Social Commerce
May, 2017
CNY Campaigns Resonate With Chinese Consumers in Q1
Apr, 2017
FMCG Digital Ad Awareness Is Falling in China
Feb, 2017
Beauty, Auto Brands Leading Digital in China
Nov, 2016
Olympic Campaigns Continue to Dominate Digital in China
Sep, 2016
Dior, Gucci Leading Luxury Brand Awareness In China
Aug, 2016
Fan Bingbing, Angelababy, and Taylor Swift Among Top Stars Boosting Luxury Brands on WeChat
Aug, 2016
Coca-Cola, Disney Lead Digital Engagement in China For Q2
Jun, 2016
Chinese Consumers Trust Brand Websites for Quality, Authenticity
May, 2016
Coca-Cola, L’Oreal and Dior lead China Digital
Mar, 2016
Dove, Maybelline and Samsung’s New Campaigns Lead Online in China
Feb, 2016
VW, Coca-Cola and BMW Lead Engagement Online This Quarter in China
Jan, 2016
Gucci, Armani Lead Luxury Menswear Brand Awareness, Perception in China
Feb, 2015
Chinese agencies selling to curious takers
Apr, 2014
WeChat still lags Weibo for brand recall, not a good marketing tool—yet
Mar, 2014
China marketers lengthening agency relationships: R3
Mar, 2014
China’s advertising market matures
Feb, 2014
Defining trends in China: 2013 and 2014
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