New Business League Holding Group Ranking Global – December 2021
2 February, 2022
Location: Global
R3 Global New Business League 2021
31 January, 2022
Campaign US - It wasn’t just a COVID fever dream: The volume of global new business pitches increased significantly in 2021 as clients sought ...
The Agency Talent Drain
28 January, 2022
“The Great Resignation” is looking to be a global trend. Agencies are facing a loss of qualified and experienced professionals, which is leading to ...
Will There Be Enough Talent to Build the Metaverse?
21 January, 2022
The Drum - No longer just a virtual stomping ground for gamers, the metaverse world is set to go mainstream this year. But despite recruitment ...
What Should Brands Do When the Talent Crisis Impacts Their Agency’s Performance?
20 January, 2022
By Greg Paull, Co-founder & Principal, R3 - It has been reported that the grab for talent has resulted in agencies being outbid by up ...
C-suite Talk: How Marketers Can Avoid Getting Sidelined in 2022
5 November, 2021
Marketing Interactive - The upcoming year will be an important transitional year for CMOs, as they are required to go beyond just knowing about ...
Standard Chartered Concludes Global Media Pitch With 5-Year Contract
12 October, 2021
Standard Chartered has handed incumbent dentsu international its global media remit for five-years in a pitch handled by R3.
AB InBev, Liberty Mutual, Santander & Lloyds Banking Group Put Accounts in Review
12 October, 2021
PITCH R3PORT (12 OCTOBER 2021) – There’s no slowing down when it comes to media accounts up for review even as we go into Q4 ...
DTC & The Cost of Customer Acquisition
8 October, 2021
The Direct-to-Consumer (DTC) model has been the darling of product innovators and familiar household brands looking to supplement (if not circumvent) traditional brick-and-mortar retail. ...
Building QSR Loyalty in An Aggregator Economy
2 October, 2021
No QSR brand wants to be faced with the equivalent of the ‘Amazon Problem’ where retailers become reliant on a third-party infrastructure to power ...
Digital Asset Management: Maintaining the Value & Integrity of Your DAMS
28 September, 2021
Brands are generating more digital content and creative output in response to the digital transformation initiatives that have gained traction during the pandemic. With ...
Teeing Up Your Brand for Sports Sponsorship
16 September, 2021
If a brand wants a fast way to reach their audience, sports cuts across culture, language and politics. When you throw in the potential ...
Are You Sitting On Undervalued Media?
14 September, 2021
Marketers are often comfortable with audits of their paid media and justifiably so. Paid media often represents the largest marketing expenditure – if not ...
Is A Lack of Exposure Around Paralympians Holding Back Marketing Efforts?
7 September, 2021
Marketing Interactive - The Tokyo 2020 Paralympic Games wrapped up on 5 September in a colourful closing ceremony to signify unity and diversity. The games ...
