Marketing Interactive – Singapore’s Ministry of Communications & Information (MCI) has appointed global marketing consultant R3 Asia Pacific to provide creative agency consultancy services as it prepares for the next edition of its Creative Services Period Contract and Framework Agreement (PCFA), according to GeBiz documents seen by MARKETING-INTERACTIVE.
MCI noted in legal documents that it is looking to acquire the services of a contractor to assist it to review and improve the development, execution and evaluation processes of the Creative Services PCFA, in accordance with industry practice and benchmarks.
Under the agreement, R3 Asia Pacific will provide consultancy services to MCI for the development and evaluation of the tender for the Creative Services PCFA.