26 November, 2015
They're Hiring, and a Few Even Manage Warehousing For Clients A Shanghai warehouse of Chinese e-commerce company JD.com Credit: Tomohiro Ohsumi/Bloomberg This week, Saatchi & Saatchi China ...
27 October, 2015
This infographic covers the findings from our most recent white paper, "China's Programmatic Landscape". R3 and RTBAsia worked together to provide a comprehensive overview of the current ...
14 October, 2015
Although ad fraud plagues programmatic everywhere, it's particularly pernicious in China, according to the second in our two-part guide to programmatic in China, based on a ...
13 October, 2015
While China's programmatic ecosystem lags behind other developed markets, it is rapidly evolving and has, in some cases, created solutions unique to the marketplace, according ...
12 October, 2015
To collate our annual agency family tree for China, information is sourced from multinational holding companies, the China Advertising Association and R3 desk research. ...
12 August, 2015
China's 2 per cent devaluation of the yuan will have significant impacts. Greg Paull of R3 looks at the potential winners and losers. Greg Paull is ...
21 July, 2015
The slowdown in economic growth and rise in austerity measures across China are changing client-agency relationships. Stretched: A talent drought coupled with pressure to meet ...
20 July, 2015
China PR Agency Scope 2015 is the third wave in an ongoing study to garner a deeper understanding of the motivations and processes of ...
6 July, 2015
From where we sit, the roles of CMOs and CFOs are overlapping now more than ever before. Twitter recently announced moving the marketing department under control ...
6 July, 2015
R3 brought together nine senior finance leaders in Shanghai for our inaugural CFO Roundtable to discuss finance’s growing role in marketing, the rise of digital ...
25 February, 2015
New figures from marketing effectiveness consultancy R3 show that Publicis Groupe (above) led the way in mergers and acquisitions in 2014, thanks to its mega ...
11 February, 2015
Under pressure for growth, Chinese agencies are side-stepping the standard network model for some unexpected alternatives. What do a water pump manufacturer, a meat processor ...
4 December, 2014
How do you better measure value in China - world’s most complex market? This white paper covers media inflation forecasts for 2013 in all ...
27 October, 2014
A celebration of 40 of the most innovative Social Media agencies on the planet • Top Agencies across six continents recognized • Partners to P&G, ...
12 October, 2014
To collate our annual agency family tree for China, information is sourced from multinational holding companies, the China Advertising Association and R3 desk research. ...
16 July, 2014
If you want to set up a new industry holding company today, it might look a lot like what BlueFocus chief Oscar Zhao is trying ...
19 June, 2014
This is the fourth annual edition of the R3 China Media Inflation Report covering inflation forecasts for Y2014 in all key national and local media ...
19 June, 2014
29 May, 2014
The following post by Greg Paull was initially published as a contribution to The Wharton Future of Advertising Program's Advertising 2020 Project. It comes as no surprise ...
27 May, 2014
This infographic covers finding from R3's 5th agencyScope survey. Based on face-to-face interviews with senior marketers covering 971 agency relationships, the following companies were nominated ...
