Relationships
Mobile, OTV & OTT Drive China Media Costs in 2022
24 March, 2022
R3LATIONSHIPS (13 January 2022) –Welcome to our first issue of R3LATIONSHIPS for 2022, We kick off the year with how the industry-wide talent crisis ...
Relationships
Will Meta’s Behavior Impact Ad Spend?
24 March, 2022
R3LATIONSHIPS (3 November 2021) – Welcome to our monthly issue of R3LATIONSHIPS. When the company formerly known as Facebook renames itself Meta, you know ...
Relationships
Agency Ecosystems for a Post-Social World
23 March, 2022
R3LATIONSHIPS (17 September 2021) – Welcome to our monthly issue of R3LATIONSHIPS. With so much news and only so much space in our monthly ...
Pitch Report
Costa Cruises and Hyatt Hotels Award Creative and PR Accounts
23 March, 2022
PITCH R3PORT (28 FEBRUARY 2022) - Travel and hospitality brands prepare to launch into new marketing campaigns as borders begin to open to leisure ...
Pitch Report
QSR Brands Pizza Express, KFC, McDonald’s, and Subway Name New Agencies
23 March, 2022
PITCH R3PORT (18 JANUARY 2022) –QSR brands kick off the year with new agencies. Pizza Express, KFC, McDonald’s and Subway have awarded accounts to The ...
Reports
Looking Forward: CPG Growth Strategies
14 March, 2022
The annual gathering of the Consumer Analysts Group of New York is a time for the biggest brands in consumer-packaged goods (CPG) to convince ...
Reports
Influencer Compensation Models
22 February, 2022
The expansion of influencer activities into new sectors means that marketers are able to pursue different types of social media influencer partnerships to enrich ...
Reports
Finding An Agency
17 February, 2022
Marketers such as Unilever, GE, and Ford are recognized for maintaining relationships of over seventy years with their agencies. And while almost all marketers ...
Family Tree
2022 Global Agency Family Tree
14 February, 2022
R3's Global Agency Family Tree is a snapshot of the world's marketing agency ecosystem. It includes leading holding companies, consultancies and independent agencies. To ...
Family Tree
2022 China Agency Family Tree
13 February, 2022
R3’s China Agency Family Tree is a snapshot of China's marketing agency ecosystem. It includes leading holding companies, consultancies and independent agencies. To receive ...
Family Tree
2022 Asia Pacific Agency Family Tree
13 February, 2022
R3’s APAC Agency Family Tree is a snapshot of Asia Pacific's marketing agency ecosystem. It includes leading holding companies, consultancies and independent agencies. To ...
Reports
Unlocking Marketing Value With the Metaverse
4 February, 2022
The metaverse is largely perceived as a platform and channel to reach and engage audiences. Creatively, it presents an inifinite number of options and is ...
Reports
Marketing Procurement Trends 2022
3 February, 2022
Marketing procurement has entered 2022 with a strong sense of purpose and identity. As the world has faced transformative change over the last two ...
New Business League
New Business League Holding Group Ranking Global – December 2021
2 February, 2022
Reports
The Agency Talent Drain
28 January, 2022
“The Great Resignation” is looking to be a global trend. Agencies are facing a loss of qualified and experienced professionals, which is leading to ...
Reports
2022 China Media Inflation Report
24 December, 2021
The eleventh edition of R3's China Media Inflation report covers 2021 actual inflation and 2022 inflation forecasts. For this report, R3 referred to the public ...
