M&A in 2018 as Traditional Agency Acquisitions Slowed
2 January, 2019
Adobe was the top global spender, according to R3 report Consulting firm R3’s mergers and acquisitions report for 2018 shows a rise in mar-tech and ...
Location: Global
New Business League Nov 2018
28 December, 2018
Publicis and MediaCom lead the charge in global creative and media wins. Publicis holds strong at the top of November's new business league for creative ...
MediaCom Tops In New Business
27 December, 2018
GroupM media agency MediaCom remains the leader in new business development through the first 11 months of 2018, according to the latest tally from R3 ...
Newell Brands Consolidates Global Business With WPP
19 December, 2018
Holding company will create a dedicated unit for the client Newell Brands announced today that it’s expanding its relationship with WPP by appointing it as ...
Wunderman Wins CRM Duties for Carnival Cruise Line
17 December, 2018
The appointment follows a review WPP’s Wunderman, which will officially merge with J. Walter Thompson to form Wunderman Thompson on Jan. 1, has been named customer-relationship-management (CRM) ...
Ready Player One: How eSports Will Eat Sports
12 December, 2018
Esports refers to competitive video gaming, where teams or individuals play against each other in games such as EA’s FIFA series or Valve Corporation’s ...
Chrysler, Australia Tourism Decide
1 December, 2018
Welcome to the latest Pitch Report. This month, Chrysler moved its US media business from UM to Starcom in a major review covering the last six ...
As JWT Merges With Wunderman, What’s Next for WPP?
29 November, 2018
Mark Read leaves his mark After this week, there is no doubt that WPP CEO Mark Read plans to fulfill his promise to bring a ...
Travel Brands Seeking New Agency Partners
24 November, 2018
travel industry. Several airlines are seeking new partners - AirAsia recently named BPN as their global media AOR, while Emirates named Publicis as their creative agency for South ...
Adobe Is M&A Leader In The Media-Marketing Space
16 November, 2018
Adobe has not made a lot of deals so far this year -- just one, in fact. But it’s huge — the proposed acquisition of ...
Dentsu Dealmaking Pushes It Up R3’s M&A League
14 November, 2018
Dentsu's seven October deals vaults it ahead of WPP and Omnicom globally, but holding companies are giving way to a wider variety of investors in ...
Sorrell’s S4 Capital Is Bidding Against BlueFocus to Acquire Programmatic Buying Firm MightyHive
12 November, 2018
R3 estimates the deal at between $150 and $200 million Martin Sorrell’s S4 Capital is in the throes of a bidding war to acquire MightyHive, ...
MediaCom, Publicis Top New Business Charts
6 November, 2018
MediaCom and Publicis are the new business pitch kings — for media and creative agency reviews, respectively — after the first nine months of 2018, ...
Whole of Government Tender: What Would a Smart Nation Do?
31 October, 2018
There’s a promotional video by Smart Nation and the Digital Government Office that asks the question “What Makes A Smart Nation?” The short clip provides ...
