insights
Food, Retail & Travel Brands Undergo Reviews
31 August, 2019
Welcome to the latest Pitch Report. Mondelēz has consolidated its global advertising into WPP and Publicis as it looks to drive ROI on global ...
Tag: Digital
insights
eBay & Mattel Award Global Media Accounts
30 July, 2019
Welcome to the latest Pitch Report. Global media accounts were awarded by eBay and Mattel, while Mondelēz, Gap, McDonald's, Kroger and BMW select Creative ...
insights
Allergan, Häagen-Dazs and Huawei Decide
30 June, 2019
Welcome to the latest Pitch Report. Two global accounts were awarded in June, with General Mills appointing Swedish agency Forsman & Bodenfors as global ...
insights
MillerCoors, Barclays Retain Partners
31 March, 2019
Welcome to the latest Pitch Report. After a review process that lasted almost a year, MillerCoors retained Jack Morton Worldwide as its agency for sports and ...
news
Greg Paull on Auditing Organizational Marketing Activities at IIA Australia’s Annual Conference
30 March, 2019
Greg Paull, Co-founder and Principal of R3, presented at the Institute of Internal Auditors (Australia) Conference which was held from 24th to 27th of March ...
insights
Transport & Travel Brands Name Agency Partners
31 January, 2019
Welcome to the latest Pitch Report. We've come to the end of the review process for a few brands in the transport and travel ...
insights
Chrysler, Australia Tourism Decide
1 December, 2018
Welcome to the latest Pitch Report. This month, Chrysler moved its US media business from UM to Starcom in a major review covering the last six ...
insights
Travel Brands Seeking New Agency Partners
24 November, 2018
travel industry. Several airlines are seeking new partners - AirAsia recently named BPN as their global media AOR, while Emirates named Publicis as their creative agency for South ...
insights
Global Media Reviews On the Rise
25 October, 2018
Several brands are undergoing global media reviews as we enter Q3, with the biggest review of the month is Ford’s 3.5 billion dollar creative and media ...
news
Data & Cloud Tech Summit 2018: Evolution of Responsible Data Analytics
2 October, 2018
R3’s Swathi Eashwer moderated a panel at the Data & Cloud Tech Summit 2018 with Prashant Agarwal (Head of Digital, AIA), Michel Hamilton (Chief Transformation ...
insights
Auto, Airline Giants Undergo Global Reviews
25 September, 2018
The wave of global reviews continues, with two auto giants revisiting their agency models this month. German car maker, Opel, is currently reviewing their ...
news
Debating Brand Confidence at the Digital Trading Awards
14 September, 2018
R3 Co-Founder and Principal, Shufen Goh, participated in a debate that looked into whether brands are losing confidence in digital as consumer focus has shifted to transparency, brand safety, and trust.
insights
Wave of Global Reviews Continues
25 August, 2018
The wave of global reviews that we saw in the first half of the year has continued on, as several big brands are reviewing ...
insights
Sports Giants Review Media Rosters
25 July, 2018
Several sports brands area reviewing their media agency models, including adidas, who recently ended their 20-year long relationship with Carat and awarded their global media ...
insights
A Wave of Global Creative Reviews is Underway
25 June, 2018
This month, a wave of global creative accounts are under review. Automotive brands are leading the trend, with Ford - one of WPPs biggest accounts - ...
insights
GSK, Microsoft Review Global Media
25 June, 2018
There is a fresh wave of global media reviews sweeping across several categories this month, with brands like GSK, Microsoft, P&G Haircare and even the UK Government looking at their ...
insights
Auto Leaders Review Creative
25 April, 2018
This month in reviews, auto brands including BMW, Honda and Next EV Auto are reviewing their creative accounts. In the US, BMW recently handed their creative ...
news
Digital Transformation in the CMO Suite at CDO Summit 2018
2 April, 2018
"Digital Transformation in the CMO Suite" was the topic of conversation at the NYC CDO Summit on Wednesday, May 2, 2018. The panel, moderated by ...
insights
Hotel and Auto Leaders in Review
26 March, 2018
In this month's Pitch R3port, Hyatt Hotels kicked off a creative review as they part ways with their AOR, MullenLowe. Several auto leaders are also reviewing ...
insights
Mars, Shell Relook at Global Agency Models
26 February, 2018
This month in agency reviews, Mars kicked off a global media review, looking to consolidate with one agency. Shell is also revisiting their global creative and media agency ...