New Business League
February 2016 New Business League – Global
29 March, 2016
Pitch Report
P&G Realigns Key Brands
28 March, 2016
As part of P&G’s global mission to reduce brands and agencies, Publicis Worldwide has consolidated a number of new business as part of a global review. P&G’s CFO announced last year that ...
China
Dove, Maybelline and Samsung’s New Campaigns Lead Online in China
24 March, 2016
In this wave, we tracked Awareness, Involvement and Engagement of over 200 individual campaigns across 17 categories. Mars’ Dove Chocolate campaign came through first in ...
Pitch Report
Will 2016 Be the Year of “Roster-Palooza”?
28 February, 2016
With the mediapalooza of 2015 behind us, perhaps 2016 will be the year of the expanding creative roster – with more and more creative agencies competing ...
China
VW, Coca-Cola and BMW Lead Engagement Online This Quarter in China
24 February, 2016
As we move towards Chinese New Year, it’s the first time two German automotive companies have made it into the top ten list , with ...
Pitch Report
Apple Seeks Out New Digital Solutions
28 January, 2016
This month, Apple added two new agencies to their digital roster, bringing on Omnicom’s Critical Mass and Brooklyn based Work & Co globally. Work & Co was recently featured in ...
China
Gucci, Armani Lead Luxury Menswear Brand Awareness, Perception in China
24 January, 2016
This month, we narrow in on the luxury sector, which is recovering from some tough declines in past years. In our most recent wave, we analyzed ...
New Business League
November 2015 New Business League – Global
25 December, 2015
Related Services: Agency ReviewAgency RemunerationAgency Relationships
New Business League
October 2015 New Business League – Global
27 November, 2015
Related Services: Agency ReviewAgency RemunerationAgency Relationships
Family Tree
R3 Global Family Tree 2015
12 October, 2015
R3's annual global family tree provides a broad overview of the global agency ecosystem. All revenue is estimated based on FY2014 company reports, open ...
Family Tree
R3 Asia Pacific Family Tree 2015
12 October, 2015
R3's annual Asia Pacific agency family tree estimates revenue based on FY2014 company reports, open source data and R3 research insights. Japanese agencies are ...
Family Tree
R3 China Family Tree 2015
12 October, 2015
To collate our annual agency family tree for China, information is sourced from multinational holding companies, the China Advertising Association and R3 desk research. ...
Reports
10 Industry-Wide Transformations Impacting E-Commerce in Asia Pacific
3 October, 2015
Asia Pacific is the largest e-commerce region in the world, turning over $567 billion in transactions in 2014. With 60% of the world’s population and ...
Reports
China PR Agency Scope 2015
20 July, 2015
China PR Agency Scope 2015 is the third wave in an ongoing study to garner a deeper understanding of the motivations and processes of ...
Reports
Winning at China Media Inflation 2013
4 December, 2014
How do you better measure value in China - world’s most complex market? This white paper covers media inflation forecasts for 2013 in all ...
