Family Tree
R3 Global Family Tree 2014
12 October, 2014
R3's annual global family tree provides a broad overview of the global agency ecosystem. All revenue is estimated based on FY2013 company reports, open ...
Family Tree
R3 Asia Pacific Family Tree 2014
12 October, 2014
R3's annual Asia Pacific agency family tree estimates revenue based on FY2013 company reports, open source data and R3 research insights. Japanese agencies are ...
Family Tree
R3 China Family Tree 2014
12 October, 2014
To collate our annual agency family tree for China, information is sourced from multinational holding companies, the China Advertising Association and R3 desk research. ...
Reports
Winning at Agency Relationships
23 April, 2014
Recent trends in the marketing sector suggests that the careful consideration and execution of a formal review process is more important than ever if ...
Reports
Winning at Agency Reviews
15 April, 2014
This white paper is designed to give marketers and their agencies some insight into important questions related to how to conduct the agency review ...
Reports
Winning at Online Video in China
28 March, 2014
This white paper on digital video is designed to give marketers and their agencies some insight into: Who are the key stakeholders in the ...
Family Tree
R3 Global Family Tree 2013
12 October, 2013
R3's annual global family tree provides a broad overview of the global agency ecosystem. All revenue is estimated based on FY2012 company reports, open ...
Family Tree
R3 Asia Pacific Family Tree 2013
12 October, 2013
R3's annual Asia Pacific agency family tree estimates revenue based on FY2012 company reports, open source data and R3 research insights. Japanese agencies are ...
Reports
Winning On Media Metrics 2013
15 August, 2013
We produced our first Media Metrics White Paper in 2013 aimed at helping marketers define and capture the most effective media measurements for ensuring ...
Reports
Agency Scope Executive Summary 2012
13 June, 2013
This 2012 agency scope is a summary of key client-agency trends in China. Agency relationships in China are still among the shortest in the ...
Reports
Winning At Digital 2013
10 June, 2013
The rapid development of online platforms in China has led digital to become the master key to unlocking the full potential of pain, owned, ...
