Maximizing Value and Efficiency in Agency Partnerships in Jakarta
28 April, 2024
April 26, Jakarta – The first R3 roundtable of 2024 in Jakarta brought together marketing and procurement leaders from FKS Food, Multi Bintang Indonesia, Danone, ...
Location: Indonesia
Unlocking The Power of Brand-Creator Collaborations
7 November, 2023
Influencer marketing has become the cornerstone of marketing strategy in Indonesia. A survey with senior marketers in Indonesia conducted by R3 revealed that 84% ...
Driving Value in Agency Partnerships
2 November, 2023
November 1 – During an exclusive roundtable event hosted by R3 in Jakarta, marketing and marketing procurement leaders from Bayer, Combiphar, Danone, Green Asia Food, ...
The Role of Social Media and KOLs
16 June, 2023
Jun 2023 - R3’s private marketing roundtable in Jakarta saw senior marketing leaders from ABC President, Danone, GarudaFood, Kenvue, L'Oréal, Mitra Adiperkasa, Mayora, Samsung ...
Tackling Analogue Switch Over in Indonesia
10 March, 2023
R3 hosted two roundtables in Jakarta for senior procurement and marketing professionals discussing the Analogue Switch Over (ASO) in Indonesia.
Setting Up Your Agency Partnership for Success
26 November, 2022
R3’s private marketing roundtable in Jakarta saw senior marketing leaders from GoPlay, Johnson & Johnson, Kimberly-Clark Softex, MRT Jakarta, PZ Cussons, and Unilever come together to discuss issues related to agency partnerships.
Kimberly-Clark Softex Strengthens Media Strategy with Mindshare
2 December, 2021
Kimberly-Clark Softex has appointed Mindshare to manage media duties in Indonesia for all KC Softex Brands following a pitch managed by R3.
O2O Indonesia: Bridging Trust Gaps and Driving Conversion
23 August, 2021
Implementing an O2O strategy means more than having an online and offline presence. It requires an integrated multi-channel marketing approach that leverages the benefits ...
Kraft Heinz Indonesia Wraps Up Creative Pitch
21 July, 2021
Kraft Heinz Indonesia has appointed Publicis Groupe to handle creative duties following a pitch managed by R3.
Telkomsel CMO On Being More Than Just A Telco: ‘The Perfect Timing for A Rebrand’
23 June, 2021
Telkomsel has undergone a brand refresh for the first time in 26 years. According to CMO Rachel Goh, the telco has evolved with the times and is no longer just a connectivity company.
What Does Gojek & Tokopedia’s Merger Mean for E-Commerce in Indonesia?
8 June, 2021
This insight is by Anne Ridwan, Country Director, R3 Indonesia What does the Gojek and Tokopedia merger mean for the e-commerce industry in Indonesia? ...
Anne Ridwan Joins R3 in Indonesia as Country Director
3 June, 2021
Indonesian adland veteran Anne Ridwan has joined independent global marketing consultancy R3 as Country Director for Indonesia.
Helping Telkomsel Improve Their Relationships
24 June, 2019
Client Objectives Indonesia's largest telecommunications provider, Telkomsel, was facing issues of performance and lack of strategic leadership in their agency partners. They found that ...
Telkomsel Calls Multi-Agency Pitch
31 October, 2018
Indonesia’s largest mobile carrier, Telkomsel, has called a multi-agency pitch in Jakarta. The company is seeking three new agencies: a strategic brand lead, a creative production ...
Why Aren’t We (Agencies) Sexy Anymore? Explores Shufen Goh at APMF 2018
18 May, 2018
Shufen Goh, Co-founder and Principal at R3, spoke at APMF 2018 in Bali, Indonesia, on the tectonic shift that has shaken advertising agencies from all ...
Tech Leaders Make Moves
26 May, 2017
In this month’s Pitch Report, Cisco moves its business from long standing partner Goodby Silverstein to Ogilvy, following a creative review. Also this month, ...