This month saw several major sports companies review their agency relationships. Adidas Golf named MDC Partners agency Vitro as their AOR, with a large campaign expected to roll out in 2017. New Balance also sought out a new global creative relationship in an R3 led review, parting ways with six-year incumbent, Arnold. Several food giants also underwent reviews this month, including Del Monte, General Mills, and COFCO.
For details of these and more, please see below:
Creative United States |
Saatchi & Saatchi
J. Walter Thompson