WHAT WE DO
Return on Agency
Our Review Process leverages our agency market insights and benchmarks on fees to help you reduce risk and maximize the value of a new agency hire.
Return on Media
Enhance agency performance and improve media plan effectiveness by auditing the processes of your media agency, marketing team and media owners.
Return on Investment
Measure your performance against the competition and industry standards with Digital Ecosystem Benchmarking and Marketing Effectiveness Audits.
INSIGHTS
A Promiscuous Relationship
Long-term client agency partnerships may seem a thing of the
Media Magazine China Auto IWOM Report
Media Magazine China Auto IWOM Report Related Cases: Helping a
Online WOM influences auto sales in China
Online WOM influences auto sales in China Related Cases: Helping
Local Companies Lead CSR Perception in China
Local Companies Lead CSR Perception in China
China Marketers Diversify Relationships
New study shows multinational and local companies engaging more agencies;
Study Shows China Marketers Investing More Than Any Other Market
Study Shows China Marketers Investing More Than Any Other Market
China Mobile Nike lead engagement in China
China Mobile Nike lead engagement in China
Study Shows Marketer – Agency Relationships Struggle
According to a new study, the relationships between marketers and
Which Brands Are Loved by Chinese Consumers
Which Brands Are Loved by Chinese Consumers
IN THE NEWS
R3’s Dave Edwards, EVP of Global Business Development, led a webinar session at an Association of National Advertisers (ANA) Agency Relations Committee meeting…
Loyalty apps have become today’s storefronts, and features are becoming competitive. As people stay grounded at home and separated by distance…