Client Objectives
Visa works across 60+ countries and needed to make sure their media dollars were wisely invested. The company wanted to establish long-term, collaborative agency relationships with global partners through effective, efficient, and transparent process.
Results
Visa now has far greater clarity and independent insight into their media investments.
R3 PROCESS
Audit – Media audits on a rolling basis for all markets including US, LATAM, Asia, Middle East, and Russia.
Fee Negotiation – Across all markets from US, LATAM, Asia, Middle East, Russia, and Africa.