Innovation And Technology Will Lead Brand Growth: ANA Report

25 June, 2020

A great majority of marketers believe that future brand growth will be tied to marketing innovations and technology, but many of them spend little time learning how to utilize either of those tools, according to a new report from the ANA and R3.

Innovation And Technology Will Lead Brand Growth: ANA Report2020-07-03T16:24:23+08:00

Publicis, VCCP Named Winners in Cathay Pacific’s First Pitch in 25 Years

31 August, 2018

Cathay Pacific has concluded its global marketing agency review, naming Publicis Groupe and Chime Communications' VCCP to handle its creative, media and social duties. The

Publicis, VCCP Named Winners in Cathay Pacific’s First Pitch in 25 Years2020-07-21T15:44:36+08:00

Shell Confirms ‘Agency Of The Future’ Roster And MediaCom Appointment

1 August, 2018

Shell has now confirmed its new agency roster for its Shell Retail and Shell Global Commercial (Lubricants) arms, as originally reported originally by The Drum last

Shell Confirms ‘Agency Of The Future’ Roster And MediaCom Appointment2020-07-21T15:46:19+08:00
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