insights
Mars, Shell Relook at Global Agency Models
26 February, 2018
This month in agency reviews, Mars kicked off a global media review, looking to consolidate with one agency. Shell is also revisiting their global creative and media agency ...
Tag: Social
insights
Amazon, AB InBev Decide
26 November, 2017
In an active period for global reviews, both Amazon and AB InBev made media agency appointments this month. Amazon consolidated global media with IPG’s Mediabrands ...
insights
Amazon, Auto in Review
26 August, 2017
This month, retail giant Amazon put their global media account in review, while Swiss luxury company Richemont awarded their global media business to Mediacom. There are several automotive ...
insights
Telecom Firms Review
26 June, 2017
This month, US carrier Sprint moved their media account out of Publicis Groupe’s Mediavest Spark over to independent media agency Horizon Media. At the same time, ...
insights
Tech Leaders Make Moves
26 May, 2017
In this month’s Pitch Report, Cisco moves its business from long standing partner Goodby Silverstein to Ogilvy, following a creative review. Also this month, ...
insights
Digital Leading More Reviews
26 April, 2017
This month saw an increase in Digital reviews with Guinness appointing R/GA globally out of London, Miele reviewing Digital for the US and FAW-Audi-VW ...
insights
Auto Giants in Review
26 March, 2017
This month, British based Jaguar Land Rover called a global media review, at a similar moment for a report in the London Times, linking their ...
insights
P&G, Merck Pull Trigger on Media
26 February, 2017
In this month’s Pitch Report, P&G followed on from Marc Pritchard’s comments at the IAB event last month by kicking off a media review in the UK and Northern Europe. Elsewhere, Hyundai reviewed ...
insights
Auto Leaders Review
26 January, 2017
Our first Pitch Report of 2017 sees big changes for several auto leaders. Fiat Chrysler split with their six-year partner, Wieden+Kennedy, a relationship that ...
insights
China’s Mobile Leaders Decide
27 November, 2016
This month, Chinese mobile giant Huawei wrapped up their European review with the appointment of Doner London to handle the creative, digital, BTL and social efforts ...
news
Proximity China Wins Lucrative Social and Digital Account for Adidas After Competitive Pitch
18 August, 2016
Proximity China has won the lucrative digital and social account for Adidas China from VML after an exhaustive pitch. The agency, part of BBDO Worldwide, ...
insights
More Media Accounts in Review
28 June, 2016
One year on from the so-called “Mediapalooza”, there’s still almost half of the marketers in this month’s report on the lookout for new Media ...