Pitch Report - Insights- Page 3 of 3

Beauty, Sports Players Decide

Oct, 2016

Asia Pacific | Canada | China |

This month, beauty leader Coty, now with an expanded portfolio of brands from P&G, split their global business between incumbent Zenith and Mediacom. Elsewhere, in the R3 managed New Balance review, it was digital agency VML that outperformed all other creative agencies to win as a Global AOR. This is one of the rare times that a digital-centric agency has taken this size and depth of global business – and it should send a warning message to all.

See the details and other wins below.

US$2,500m

Media Asia Pacific | Europe |

Consultant

None

Incumbent

Zenith
Mediacom

Participating Agencies

Undisclosed

In Review

Tech Giants, McDonald’s Decide

Sep, 2016

It was mostly good news for Omnicom Group agencies this month, as both AT&T and McDonald’s, two of the US’s top ten marketers, confirmed additional business with the holding group. The

Americas (US, Canada, LATAM) | Asia | Asia Pacific |

Tech Giants, McDonald’s Decide

Tech Giants, McDonald’s DecideiManila Uploader2019-07-13T18:43:57+08:00

Sports Companies In Review

Aug, 2016

This month saw several major sports companies review their agency relationships. Adidas Golf named MDC Partners agency Vitro as their AOR, with a large campaign expected to

Asia | China | Europe |

Sports Companies In Review

Sports Companies In ReviewiManila Uploader2019-07-13T18:43:59+08:00

Telecom, Tech Leaders in Review

Jul, 2016

This month saw one of the US’s largest advertisers,AT&T, review their Creative and Media in a major initiative, feeling ongoing pressure from Verizon,T-Mobile and others. Elsewhere,

China | EMEA | Global |

Telecom, Tech Leaders in Review

Telecom, Tech Leaders in ReviewiManila Uploader2019-07-13T18:44:06+08:00

More Media Accounts in Review

Jun, 2016

One year on from the so-called “Mediapalooza”, there’s still almost half of the marketers in this month’s report on the lookout for new Media Agency

Canada | China | Global |

More Media Accounts in Review

More Media Accounts in ReviewiManila Uploader2019-07-13T18:44:08+08:00

McDonald’s, Digital in Review

May, 2016

It is an active month for Digital Reviews with Asics, Clorox, JM Smucker and BMW’s MINI all seeking new partners to optimize their online activities. The big review of the month though,

APAC | Baldwin | China |

McDonald’s, Digital in Review

McDonald’s, Digital in ReviewiManila Uploader2019-07-13T18:44:10+08:00

Auto Leaders Seek New Agencies

Apr, 2016

In this month’s Pitch Report, Jeep, Alfa Romeo, Infiniti and Nissan are all seeking new agency partners in different parts of the world, as the automotive sector continues to prove one

APAC | China | Global |

Auto Leaders Seek New Agencies

Auto Leaders Seek New AgenciesiManila Uploader2019-07-13T18:44:13+08:00

P&G Realigns Key Brands

Mar, 2016

As part of P&G’s global mission to reduce brands and agencies, Publicis Worldwide has consolidated a number of new business as part of a global review. P&G’s CFO announced last year that his

Asia Pacific | Germany | Global |

P&G Realigns Key Brands

P&G Realigns Key BrandsiManila Uploader2019-07-13T18:44:16+08:00

Will 2016 Be the Year of “Roster-Palooza”?

Feb, 2016

With the mediapalooza of 2015 behind us, perhaps 2016 will be the year of the expanding creative roster – with more and more creative agencies competing for

APAC | China | Global |

Will 2016 Be the Year of “Roster-Palooza”?

Will 2016 Be the Year of “Roster-Palooza”?iManila Uploader2019-07-13T18:44:17+08:00

Apple Seeks Out New Digital Solutions

Jan, 2016

This month, Apple added two new agencies to their digital roster, bringing on Omnicom’s Critical Mass and Brooklyn based Work & Co globally. Work & Co was recently featured in a publication as

APAC | Australia | Canada |

Apple Seeks Out New Digital Solutions

Apple Seeks Out New Digital SolutionsiManila Uploader2019-07-13T18:44:20+08:00

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R3 TweetsFollow

R3 @R3WW·

16h

. @mindshare, @OMD_Worldwide, @MediaComGlobal, @phdworldwide, and @WavemakerGlobal take up the top 5 spots in R3's June 2020 Media Agencies New Business League. #media #newbusiness #agency

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R3 @R3WW·

16h

. @VMLYR, @droga5, @WunThompson, and @GSDM take the top 5 spots in R3's June 2020 Creative Agencies New Business Leauge. #creative #newbusiness #agencies

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R3 @R3WW·

16h

Make sure to tune in on Thursday, August 6th to @AdNode_io's webinar where R3's Co-Founder & Principal, @GregPaull, will be moderating a discussion on Advertising Reconciliation vs. Efficiency. Click here to register: http://www.events.adnode.io

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Branding in Asia Magazine @BrandingInAsia·

4 Aug

WPP & Omnicom Lead Creative and Media Wins for the first half of this difficult year according to the latest roundup from @R3WW https://buff.ly/31iuzXk

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R3 @R3WW·

20 Jul

Join R3's @gregpaull & @wfamarketers on 22 July to learn more about the acceleration of #livestreaming and #ecommerce. #marketing #retail https://wfanet.org/events/item/2846/webinar-live-streaming-e-commerce/about

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R3 @R3WW·

17 Jul

“There’s more pressure than ever on agencies to perform with marketers expecting more for less,” says @gregpaull #media #marketing #agencyreview https://www.adexchanger.com/agencies/media-agency-review-activity-spikes-during-covid-19/

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R3 @R3WW·

16 Jul

As brands are being called to take a stand, risk management should be factored in the agency pitch process, says R3's @gregpaull. #agency #marketing https://marketingmagazine.com.my/3-ways-marketers-can-reduce-risk-in-agency-pitch-process/

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R3 @R3WW·

15 Jul

"... The reality is that the top 100 (Facebook customers) represent less than 20% of its ad revenue - the financial impact will be nothing like the market cap decline,” says R3's @gregpaull. #facebookads #social https://www.ft.com/content/aa723316-67e6-41a3-9f37-e9c6b8855edb

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R3 @R3WW·

8 Jul

Great insights from @eightinc's virtual summit on Tomorrow's Human Experience. Gerald Marion, Chief Customer and Strategy Officer @BupaAustralia discussed how brands can convey trust & suggested for brands to pick the right battles; there is 1 purpose but 2 pathways to execution.

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Initiative@InitiativeWW·

7 Jul

It would be an understatement to say it's an exciting week down under! Initiative Australia firmly holds the #1 SPOT / Best Performing Media Agency for May. We couldn't be more proud of this outstanding & determined team. @bandt @R3WW

https://initiativeww.co/3edLEX6

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