Pitch Report - Insights- Page 3 of 3

Beauty, Sports Players Decide

Oct, 2016

Asia Pacific | Canada | China |

This month, beauty leader Coty, now with an expanded portfolio of brands from P&G, split their global business between incumbent Zenith and Mediacom. Elsewhere, in the R3 managed New Balance review, it was digital agency VML that outperformed all other creative agencies to win as a Global AOR. This is one of the rare times that a digital-centric agency has taken this size and depth of global business – and it should send a warning message to all.

See the details and other wins below.

US$2,500m

Media Asia Pacific | Europe |

Consultant

None

Incumbent

Zenith
Mediacom

Participating Agencies

Undisclosed

In Review

Tech Giants, McDonald’s Decide

Sep, 2016

It was mostly good news for Omnicom Group agencies this month, as both AT&T and McDonald’s, two of the US’s top ten marketers, confirmed additional business with the holding group. The

Americas (US, Canada, LATAM) | Asia | Asia Pacific |

Tech Giants, McDonald’s Decide

Tech Giants, McDonald’s DecideiManila Uploader2019-07-13T18:43:57+08:00

Sports Companies In Review

Aug, 2016

This month saw several major sports companies review their agency relationships. Adidas Golf named MDC Partners agency Vitro as their AOR, with a large campaign expected to

Asia | China | Europe |

Sports Companies In Review

Sports Companies In ReviewiManila Uploader2019-07-13T18:43:59+08:00

Telecom, Tech Leaders in Review

Jul, 2016

This month saw one of the US’s largest advertisers,AT&T, review their Creative and Media in a major initiative, feeling ongoing pressure from Verizon,T-Mobile and others. Elsewhere,

China | EMEA | Global |

Telecom, Tech Leaders in Review

Telecom, Tech Leaders in ReviewiManila Uploader2019-07-13T18:44:06+08:00

More Media Accounts in Review

Jun, 2016

One year on from the so-called “Mediapalooza”, there’s still almost half of the marketers in this month’s report on the lookout for new Media Agency

Canada | China | Global |

More Media Accounts in Review

More Media Accounts in ReviewiManila Uploader2019-07-13T18:44:08+08:00

McDonald’s, Digital in Review

May, 2016

It is an active month for Digital Reviews with Asics, Clorox, JM Smucker and BMW’s MINI all seeking new partners to optimize their online activities. The big review of the month though,

APAC | Baldwin | China |

McDonald’s, Digital in Review

McDonald’s, Digital in ReviewiManila Uploader2019-07-13T18:44:10+08:00

Auto Leaders Seek New Agencies

Apr, 2016

In this month’s Pitch Report, Jeep, Alfa Romeo, Infiniti and Nissan are all seeking new agency partners in different parts of the world, as the automotive sector continues to prove one

APAC | China | Global |

Auto Leaders Seek New Agencies

Auto Leaders Seek New AgenciesiManila Uploader2019-07-13T18:44:13+08:00

P&G Realigns Key Brands

Mar, 2016

As part of P&G’s global mission to reduce brands and agencies, Publicis Worldwide has consolidated a number of new business as part of a global review. P&G’s CFO announced last year that his

Asia Pacific | Germany | Global |

P&G Realigns Key Brands

P&G Realigns Key BrandsiManila Uploader2019-07-13T18:44:16+08:00

Will 2016 Be the Year of “Roster-Palooza”?

Feb, 2016

With the mediapalooza of 2015 behind us, perhaps 2016 will be the year of the expanding creative roster – with more and more creative agencies competing for

APAC | China | Global |

Will 2016 Be the Year of “Roster-Palooza”?

Will 2016 Be the Year of “Roster-Palooza”?iManila Uploader2019-07-13T18:44:17+08:00

Apple Seeks Out New Digital Solutions

Jan, 2016

This month, Apple added two new agencies to their digital roster, bringing on Omnicom’s Critical Mass and Brooklyn based Work & Co globally. Work & Co was recently featured in a publication as

APAC | Australia | Canada |

Apple Seeks Out New Digital Solutions

Apple Seeks Out New Digital SolutionsiManila Uploader2019-07-13T18:44:20+08:00

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R3 TweetsFollow

PRovoke Media @Provoke_News·

28 Oct

R3 Study: BlueFocus & Ruder Finn On Top As China Firms Embrace Transformation https://www.provokemedia.com/latest/article/r3-study-bluefocus-ruder-finn-on-top-as-china-firms-embrace-transformation?utm_source=dlvr.it&utm_medium=twitter&utm_campaign=provoke_news

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Arun Sudhaman @ArunSudhaman·

28 Oct

Some encouraging findings here from @R3WW on how China's PR firms are transforming https://twitter.com/Provoke_News/status/1321299662956015616

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PRCA_SEA @PRCA_SEA·

27 Oct

Join Shufen Goh, Co-founder and Principal at @R3WW in this webinar that looks at how marketers can design effective in-house PR teams, and what can be done to ensure continued performance both internally and with partners.

Register here: http://ow.ly/NSrc50C3qG1

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R3 @R3WW·

23 Oct

Today is the final day of @ANAMarketers 2020 Masters of Marketing Virtual Conference and the presentations just keep getting better and better! #ANAMasters

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R3 @R3WW·

22 Oct

.@LynneBiggar, EVP & CMO @Visa discussed the company's marketing strategies for the "new normal" and showed how Visa pivoted around COVID-19 to enable individuals, businesses, and economies to rebuild and thrive through redesigned and reimagined marketing programs. #ANAMasters

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R3 @R3WW·

22 Oct

Michelle St. Jacques (@mstjacq), CMO @MolsonCoors, shared with us the steps she took when a Super Bowl-sized competitive attack on day one of the job forced her to go from chaos to creativity. Such a great & enthusiastic presentation! #ANAMasters

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R3 @R3WW·

22 Oct

.@KarMWalker, SVP & CMO @intel: "I am a strong advocate for marketing technology, it's the only way you can scale and to be real time... But there are 3 things I'm really concerned about: Brand Safety, Programmatic Media Buys (there's no transparency), and Privacy." #ANAMasters

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R3 @R3WW·

22 Oct

Esi Eggleston Bracey, COO and EVP of Beauty & Personal Care @unileverusa discussed a groundbreaking partnership between @Dove Men+Care and the National Basketball Players Association (@NBPA) that aims to change the way Black men are seen and treated. #ANAMasters

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R3 @R3WW·

22 Oct

Dean Aragon, CEO & Global VP of Brand @Shell: "I believe that instead the modern marketer needs to be a data alchemist, not a mere data scientist. A data alchemist is one that really tries to find the human beings hidden beneath the data." #ANAMasters

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R3 @R3WW·

22 Oct

Day 2 of the @ANAMarketers 2020 Masters of Marketing Virtual Conference is underway! #ANAMasters

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