Digital Transformation in the CMO Suite at CDO Summit 2018
2 April, 2018
"Digital Transformation in the CMO Suite" was the topic of conversation at the NYC CDO Summit on Wednesday, May 2, 2018. The panel, moderated by
Events
R3 Partners with The Drum on Do It Day 2017 in Singapore
15 November, 2017
Mental health well-being is still a taboo subject that many professionals overlook and don’t take the time to understand. However, global consulting firm, R3, take
R3 & The Marketing Society Co-Host A Power Lunch in Hong Kong
12 September, 2017
On 7th September, The Marketing Society and R3 hosted a Power Lunch in Hong Kong. The event gathered a diverse crowd of brand and agency
Liverpool FC’s Luis Garcia, Facebook, EDB, Mediacorp Join Mumbrella360 Asia Line-Upp
16 August, 2017
A trophy-winning Liverpool Football Club player and industry leaders from Facebook, the Singapore Economic Development Board, Nickelodeon, Accenture, Huawei and R3 have joined the speaker line-up for Mumbrella360
Is the SME Mindset Towards Marketing Still 20 Years Behind?
7 July, 2017
SMEs are an important part of the ecosystem today but the truth is, they aren’t the brightest or savviest when marketing their companies or products.
Mastercard, Subway, IBM and MBS Gathered Alongside R3 to Discuss Digital Transformation
23 June, 2017
Top Asia Pacific marketers from Subway, Mastercard, IBM and Marina Bay Sands gathered alongside R3 and Mediacorp this week to discuss what the challenges were
R3 Attends the CMO Innovation Summit 2017
24 May, 2017
R3 Partner, Seema Punwani, attended the CMO Innovation Summit in Singapore on May 24 to moderate the CMO Strategy Panel: Serve Customers, Excel in Business- Digital Leaders’
China’s CMOs Explore Internal & External Transformation at Shanghai Roundtable
12 May, 2017
R3’s Shanghai CMO Roundtable, held on May 11, 2017 at the Azul Tapas Lounge in Shanghai, connected senior marketers from Blue Air, Giti, Unilever, Philip’s
CMOs Tackle Digital Transformation, Integration at NYC Roundtable
19 March, 2017
At the R3 New York Roundtable, discussion delved into the major challenges facing CMOs today, including getting integration right, the consumer journey and how large organizations can battle the “legacy disease.”
R3 Principal Talks Disruption and Consumer Experience at HSBC’s Digital Innovation Conference
24 October, 2016
R3 Principal and Co-founder, Shufen Goh, was the keynote guest speaker at the HSBC Digital Innovation Conference on October 12th, 2016. The conference brought together
How Much of Marketing Can Realistically Be Taken In-house?
28 September, 2016
It’s fashionable to say that agencies are irrelevant and overpriced, and that marketers can take their entire operations in-house. In this blog post, R3’s principal and
Asia’s CMOs Tackle Digital Disruption, Programmatic at AdTech Roundtable
24 May, 2016
Digital is pervading all areas of business today and its impact goes far beyond marketing. In response to high demand and interest in the topic,
R3’s Greg Paull Attends ANA Masters of Media Conference
27 April, 2016
R3 Principal & Co-Founder, Greg Paull, attended the ANA Masters of Media Conference in Florida last month. The conference included some great case studies on the
R3 to Co-Sponsor 2016 Advertising Financial Management Conference
24 April, 2016
R3 has been confirmed as one of a select group of sponsors for the upcoming ANA Financial Management Conference in Boca Raton in Florida. As
China CMOs Demand Measurement With the Rise of Ad Tech
23 April, 2016
Offline and Online linked measurement still an issueManagement pressure on CMO’s to drive revenue from digitalVendor and Agency quality still an issue January 2016, Shanghai
R3 Principal, Shufen Goh, Joins Project Reconnect Panel at #GMWKL
23 March, 2016
Last week, the Word Federation of Advertising held their annual Global Marketer Week in Kuala Lumpur, Malaysia, a four day-long event covering all things marketing.
R3’s Seema Punwani Attended Mumbrella Asia Awards as Jury Captain
21 March, 2016
R3 Principal Consultant, Seema Punwani, attended last week’s Mumbrella Asia Awards on March 17 at Singapore’s Shangri-La Rasa Sentosa Resort, acting as Jury Captain for three
R3 Leads Marketing Brief Writing Workshop in Singapore
4 March, 2016
R3’s Principal, Shufen Goh, and Principal Consultant, Seema Puwani, held a “Writing an Effective and Fair Brief to Procure Creative Services” workshop in the auditorium of NTUC Centre.
R3’s Principal and Co-Founder Attends the IAS Career Fair 2016
3 March, 2016
More than 700 enthusiastic students and mid-career switchers thronged IAS Career Fair 2016 on 26 February at The Red Dot Design Museum. The number of
WPP & Omnicom Lead Creative and Media Wins for the first half of this difficult year according to the latest roundup from @R3WW https://buff.ly/31iuzXk
Join R3's @gregpaull & @wfamarketers on 22 July to learn more about the acceleration of #livestreaming and #ecommerce. #marketing #retail https://wfanet.org/events/item/2846/webinar-live-streaming-e-commerce/about
“There’s more pressure than ever on agencies to perform with marketers expecting more for less,” says @gregpaull #media #marketing #agencyreview https://www.adexchanger.com/agencies/media-agency-review-activity-spikes-during-covid-19/
As brands are being called to take a stand, risk management should be factored in the agency pitch process, says R3's @gregpaull. #agency #marketing https://marketingmagazine.com.my/3-ways-marketers-can-reduce-risk-in-agency-pitch-process/
"... The reality is that the top 100 (Facebook customers) represent less than 20% of its ad revenue - the financial impact will be nothing like the market cap decline,” says R3's @gregpaull. #facebookads #social https://www.ft.com/content/aa723316-67e6-41a3-9f37-e9c6b8855edb
Great insights from @eightinc's virtual summit on Tomorrow's Human Experience. Gerald Marion, Chief Customer and Strategy Officer @BupaAustralia discussed how brands can convey trust & suggested for brands to pick the right battles; there is 1 purpose but 2 pathways to execution.
It would be an understatement to say it's an exciting week down under! Initiative Australia firmly holds the #1 SPOT / Best Performing Media Agency for May. We couldn't be more proud of this outstanding & determined team. @bandt @R3WW
https://initiativeww.co/3edLEX6