9 April, 2020
R3 participated in a webinar hosted by the 4A's to help agencies better understand the challenges and opportunities and learn tips and tricks to effective virtual pitching.
20 March, 2020
R3 presented on the topic of increasing ROI when working with virtual influencers in a webinar for the ANA's Influencer Marketing Committee Southwest Chapter.
12 March, 2020
R3 hosted a webinar on TikTok best practices and case studies to address the growing investment that brands are making in influencer marketing in the US and globally.
14 February, 2020
As TikTok takes the world by storm, the challenge of leveraging innovative social platforms and new formats is becoming top of mind for brands.
15 November, 2019
On November 13th, the Brand Activation Tech and Experiential Committee of the Association of National Advertisers (ANA) held a meeting in New York that focused ...
10 November, 2019
Earlier in November, R3 Co-Founder and Principal, Greg Paull, led a session at an Association of National Advertisers (ANA) Digital & Social Committee Meeting at ...
20 October, 2019
R3's Co-founder and Principal, Shufen Goh, joined Jessica Davey of McCann Worldgroup and Joanna Jones from VICE on a panel discussing the inner workings of ...
19 September, 2019
R3 moderated a discussion with Trevor Summer, CEO of Perch and Fred Gerantabee, Global VP Digital Innovation at Coty on how retailers are utilizing digital experiences to enhance the shopping experience.
18 September, 2019
As the understanding of what technology can do has been widely accepted and acknowledged, the conversation in our industry has evolved beyond the “what” to focus very much on the “how.”
12 June, 2019
R3 and Campaign Asia-Pacific partner to launch CMO Outlook, a forecasting business intelligence network informed by senior marketing decision-makers in the region. Each participant in ...
18 May, 2019
R3 and ANA Marketing Futures presented the Futures Forward Studio to help marketers be better prepared for what's now, new and next in the world of innovation.
7 May, 2019
R3's Elfrida Szeto moderated a discussion titled ‘Product Placement and Destination Marketing: The Crazy Rich Asians Bounce for Singapore' at Mumbrella Asia's Travel Marketing Summit.
30 March, 2019
Greg Paull, Co-founder and Principal of R3, presented at the Institute of Internal Auditors (Australia) Conference which was held from 24th to 27th of March ...
22 March, 2019
R3 Co-founder & Principal, Shufen Goh participated in a panel discussing the relationship between marketing and finance at Campaign360,
1 March, 2019
R3's Greg Paull recaps the highlights and insights from the annual gathering of the Consumer Analyst Group of New York (CAGNY) where thirty-one CPG companies talk about performance and the future.
2 October, 2018
R3’s Swathi Eashwer moderated a panel at the Data & Cloud Tech Summit 2018 with Prashant Agarwal (Head of Digital, AIA), Michel Hamilton (Chief Transformation ...
14 September, 2018
R3 Co-Founder and Principal, Shufen Goh, participated in a debate that looked into whether brands are losing confidence in digital as consumer focus has shifted to transparency, brand safety, and trust.
18 May, 2018
Shufen Goh, Co-founder and Principal at R3, spoke at APMF 2018 in Bali, Indonesia, on the tectonic shift that has shaken advertising agencies from all ...
2 April, 2018
"Digital Transformation in the CMO Suite" was the topic of conversation at the NYC CDO Summit on Wednesday, May 2, 2018. The panel, moderated by ...
15 November, 2017
Mental health well-being is still a taboo subject that many professionals overlook and don’t take the time to understand. However, global consulting firm, R3, take ...
