3 September, 2020
R3’s Greg Paull was joined by Melinda Petrunoff, Director of Small & Medium Business (ANZ) at Facebook to discuss how brands can benefit from social commerce with AANA CEO, John Broome as host.
3 September, 2020
31 August, 2020
Renewed focus on digital marketing makes TikTok and Livestreaming for e-Commerce popular topics, while interest in specialized subjects like MarTech, Benchmarking and Media Rebates reflect the industry’s desire to increase efficiency.
18 August, 2020
R3's Greg Paull moderated a panel by AdNode that discussed the challenges, opportunities and the latest trends in digital transformation in advertising.
8 May, 2020
What media rebates are, the amount of rebates across different forms of media, solutions and best practices were the topic of discussion at R3's webinar "Media Rebates: The Good, The Bad and The Ugly."
23 April, 2020
The fundamentals of benchmarking media, and best practices regarding what can, cannot, and should be benchmarked were covered in R3's webinar on 22 April.
9 April, 2020
R3 participated in a webinar hosted by the 4A's to help agencies better understand the challenges and opportunities and learn tips and tricks to effective virtual pitching.
20 March, 2020
12 March, 2020
14 February, 2020
15 November, 2019
10 November, 2019
20 October, 2019
R3's Co-founder and Principal, Shufen Goh, joined Jessica Davey of McCann Worldgroup and Joanna Jones from VICE on a panel discussing the inner workings of
19 September, 2019
18 September, 2019
12 June, 2019
R3 and Campaign Asia-Pacific partner to launch CMO Outlook, a forecasting business intelligence network informed by senior marketing decision-makers in the region. Each participant in
18 May, 2019
R3 and ANA Marketing Futures presented the Futures Forward Studio to help marketers be better prepared for what's now, new and next in the world of innovation.
7 May, 2019
R3's Elfrida Szeto moderated a discussion titled ‘Product Placement and Destination Marketing: The Crazy Rich Asians Bounce for Singapore' at Mumbrella Asia's Travel Marketing Summit.
30 March, 2019
22 March, 2019
1 March, 2019
R3's Greg Paull recaps the highlights and insights from the annual gathering of the Consumer Analyst Group of New York (CAGNY) where thirty-one CPG companies talk about performance and the future.
“The last six months has changed marketers’ business models to put e-commerce and data front and center,” says R3's @gregpaull. Read more on Digiday here: https://bit.ly/3kweHso
Dave Edwards, a former longtime R/GA executive, has joined R3 as executive VP of global business development. http://ow.ly/id1v50BsHUQ
R3 is excited to have @davebosox1967 as our new EVP of Growth! Read more from @adage below.
Plot twist! Excited to be called a consultant @R3WW w/ @gregpaull https://twitter.com/adage/status/1306272901407092737
Ad inflation continues despite recession, though it has moderated significantly @R3WW https://bit.ly/2ZE8kv3 @mp_joemandese
What do ads tell us about the state of gender relations in Singapore?
Together with marketing consultancy @R3WW, we recently examined 200 TV ads, spanning a range of industries and broadcast in Singapore between 2018 and 2020.
APAC New Business League: Challengers jockey to crack the stable top three in both the media and creative agency tables in the latest ranking from @R3WW. https://buff.ly/3hV1oRd
Thank you @sjiunn and @ZespriCorporate for your trust in the @WPP team. Thrilled to partner with you across 53 markets and congratulations to the team @VMLYR @mindshare @hogarthww @GeometryGlobal @R3WW #creativetransformation #wpp #HealthyLiving https://www.campaignlive.co.uk/article/kiwi-fruit-marketer-zespri-hands-wpp-global-remit/1693217
Why does @Walmart want @tiktok_us? "Walmart needs to attract Gen Z shoppers as its profile continues to age with the population," say's R3's @GregPaull in the latest @CNN Business article. Read more here: https://www.cnn.com/2020/08/28/tech/walmart-tiktok-bid-hnk-intl/index.html
Is Zero Based Budgeting really marking a comeback? R3's @GregPaull discusses his thoughts in his latest article for @marketing_asia. Read more here: https://bit.ly/2QupaaT